ApiaryAI by Swarmalytics

Using fascination with the natural world as its fuel, Swarmalytics states that their driving mission is to develop wonder-driven, innovative artificial intelligence applications that can be rapidly commercialized to the collective benefit of businesses, their consumers, and all associated stakeholders. Swarmalytics’ flagship product, ApiaryAI, applies AI mimicking the pollination behavior of honeybees to on-site customer journey optimization for e-commerce operations. ApiaryAI automatically provides each site visitor with a personalized touch of honey, whether it be a unique coupon, custom content, up-sell/cross-sell messaging, etc., to maximize their chance of converting across multiple metrics.

ApiaryAI monitors a visitor’s behavior from the moment they land on an ecommerce site. Those observations are analyzed via artificial swarm intelligence to determine the best way to convert that visitor into a customer. A range of customer engagements like customized coupons, product recommendations, and sales support outreach are then available for conversion.