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THRON

THRON

Overview

What is THRON?

THRON is an Intelligent DAM platform that aims to reduce marketing complexity.With Artificial Intelligence, THRON helps brands overcome the challenges of modern marketing by offering a centralized organization of all content, reducing the cost of management, creation, enrichment, approval and…

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Recent Reviews

TrustRadius Insights

THRON has proven to be a valuable tool for businesses in various industries, solving a range of key business problems. With its successful …
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Pricing

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What is THRON?

THRON is an Intelligent DAM platform that aims to reduce marketing complexity. With Artificial Intelligence, THRON helps brands overcome the challenges of modern marketing by offering a centralized organization of all content, reducing the cost of management,…

Entry-level set up fee?

  • $730 Number of content/month
    Required
For the latest information on pricing, visithttps://www.thron.com/en/thron-pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is THRON?

THRON is an Intelligent DAM platform that aims to reduce marketing complexity.

With Artificial Intelligence, THRON helps brands overcome the challenges of modern marketing by offering a centralized organization of all content, reducing the cost of management, creation, enrichment, approval and publishing processes of digital assets and increasing user engagement across all brand channels.

According to the vendor, key benefits include:

  • Centralized management of all files
  • AI automatic classification
  • Integrated delivery
  • Content Intelligence

THRON Features

  • Supported: Management of all kinds of multimedia file
  • Supported: Identity management
  • Supported: Workflow & Collaboration
  • Supported: Internal search engine
  • Supported: Audit
  • Supported: AI classification
  • Supported: Brand portal
  • Supported: Elastic Saas platform
  • Supported: Product Informaton Management

THRON Screenshots

Screenshot of Here's how THRON Dashboard is organized: (1) The folders area, where you can find your own inbox with all your content, and the public folders, where you can share content with your co-workers. (2) The content area, where you can see the list of content in the selected folder. (3) The Collaboration Center, where you will receive all the notifications and where you can create/participate to chats with your co-workers.Screenshot of The main menu to control and access all the functional areas: (1) Create new content or install the most popular extensions; (2) Switch between the content area and the Intelligence section; (3) Access any of the active applications and extensions;  (4) Retrieve content using keywords or tags with autocompletion; (5) Access additional Platform areasScreenshot of This is the Content Analytics screen, here you can extract views-related data by using available filters. Results can be viewed and deepened (through drill-down):
(1) Content visits based on the TOPIC / PERSONAS class tags associated with the contacts; (2) a pie chart to distinguish the visits according to the type of contact; (3) a pie chart that divides the visits according to the operating system used.Screenshot of Simplify, control and manage the entire content lifecycle.Screenshot of Discover our 6 additional modules to maximize the value of your content according to your needs.

THRON Competitors

THRON Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported LanguagesEnglish, Chinese, Dutch, French, German, Italian, Polish, Portugese, Russian, Spanish, Swedish
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Comparisons

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Reviews

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

THRON has proven to be a valuable tool for businesses in various industries, solving a range of key business problems. With its successful integration with third-party systems, users have found it easy to manage end-users and generate embed codes for cross-platform assets. This has streamlined the process of content distribution and ensured a consistent brand experience across different channels. Additionally, THRON's integration with Multimedia In Store Solutions has allowed businesses to collect crucial information about in-store customers and create personalized shopping experiences. By leveraging this capability, companies have been able to better understand their customers' preferences and tailor their marketing efforts accordingly.

Furthermore, THRON's advanced features have gone beyond being a simple content storage server, providing users with content uniqueness and valuable analytics. This has helped businesses develop predictive personalized campaigns, enabling them to deliver targeted and relevant content to their audience. The availability of a plug-in marketplace and APIs has also made it simple for users to develop on THRON, allowing them to build solid marketing and management strategies. The support team for THRON has consistently received praise for their assistance in important projects, further enhancing the overall user experience.

Overall, THRON serves as the go-to technology for content strategy, organization, governance, and technology. It supports successful changes in these areas by offering a comprehensive platform that helps businesses connect with customers in new ways. By facilitating omnichannel experiences and enhancing the value of company contents, THRON enables brands to stay ahead in today's competitive market. Plus, with its easy integration with legacy systems and advanced features for repurposing digital assets on various channels, THRON provides businesses with a convenient solution for organizing, managing, and controlling their contents both internally and externally. This comprehensive approach is highly recommended by developers who have experienced its innovative way of managing and centralizing digital asset management while tracking user behaviors effectively.

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