Trella Health Marketscape

Trella Health Marketscape is a visibility and growth platform developed by Trella Health LLC. According to the vendor, the product aims to assist post-acute care organizations in achieving growth, improving sales efficiency, tracking the referral-to-admit process, and gaining competitive insights. The platform is designed for post-acute sales and marketing teams in home health agencies, hospice providers, skilled nursing facilities, HME/DME companies, and infusion organizations.

Key Features

Intelligent CRM: Trella Health Marketscape offers a mobile-first CRM designed specifically for post-acute sales organizations. The CRM aims to enhance relationships with referral sources and optimize the sales process. Sales activities can be documented in real-time using the mobile app, allowing for pipeline goal tracking and nearby referral Geo Mapping to minimize travel time. The CRM is compatible with both iOS and Android devices, providing flexibility for field team performance optimization.

Robust Market Data: According to the vendor, Trella Health Marketscape provides comprehensive healthcare data derived from the latest set of Medicare Advantage, commercial, and Medicare Fee-for-Service claims. The data covers various post-acute care industries, including home health, hospice, skilled nursing, HME/DME, and infusion. Users have access to physician and facility profiles, referral patterns, competitive insights, and utilization rates. This data enables post-acute organizations to identify top referral sources, articulate their unique value proposition, and monitor market opportunities.

Referral-to-Admit Tracking: Trella Health Marketscape offers EHR integrations that provide real-time visibility into the referral-to-admit process. Users can track referral activity from pending to discharge, facilitating data-driven decision-making and optimization of the referral management process. This feature aims to improve efficiency, streamline workflows, and enhance patient care.

Home Health: Trella Health Marketscape provides tailored sales and marketing solutions for the home health industry. According to the vendor, users can connect with physicians who are likely to refer patients for home health services. The platform offers insights into referral patterns, competitive intelligence, and utilization rates to help articulate the unique value of home health services. Sales teams can leverage this data to target and engage referral sources, improving sales productivity and driving growth.

Hospice: Trella Health Marketscape offers market intelligence and CRM solutions for hospice providers. According to the vendor, users can demonstrate how their organization improves end-of-life experiences without incurring unnecessary costs. The platform provides insights into referral patterns, competitive intelligence, and utilization rates to help hospice providers articulate their value proposition. Sales teams can leverage this data to identify and target referral sources, build relationships, and drive growth in the hospice industry.