Webvision Cloud

Webvision Cloud is a GDPR-compliant Digital eXperience Platform (DXP) offered by Abacus e-Media. According to the vendor, it combines a mobile-friendly website, an enterprise-class CMS, and an audience engagement database. The platform aims to provide an engaging experience for customers and members of organizations in various industries, including media, publishers, member bodies, brands, charities, retail, and financial services.

Key Features

Responsive Website: According to the vendor, Webvision Cloud offers a mobile-friendly website that delivers a seamless and engaging user experience across all devices.

Enterprise-class CMS: The platform includes an enterprise-class content management system (CMS) that provides flexibility and agility in managing and delivering digital content.

Audience Engagement Database: Webvision Cloud features a leading audience engagement database that allows organizations to gain insights into their audience, customers, and membership for data-driven decision-making.

Identity & Access Management: According to the vendor, the platform offers metering and entitlement functionality to tailor access and manage user entitlements based on the organization's audience.

Subscription Management: Webvision Cloud enables organizations to easily set up, renew, and report on subscriptions, managing both single subscriptions and corporate deals for product bundles, according to the vendor.

Audience Segmentation: Organizations can build, segment, and target their audience database using intelligent marketing tools provided by Webvision Cloud, according to the vendor.

Membership Engagement: For member bodies, Webvision Cloud facilitates effective member communications to increase overall satisfaction and retention, according to the vendor.

CMS & Digital Content Delivery: The platform supports personalization, content marketing, and native ads to help organizations create engagement and monetize their digital content, according to the vendor.

Customer Segmentation: Organizations can generate actionable insights by building, segmenting, and targeting their customer database with intelligent marketing tools available in Webvision Cloud, according to the vendor.

Customer Engagement: Webvision Cloud enables organizations to deliver effective customer communications, increasing overall satisfaction and retention, according to the vendor.