Zappi.Pro

Zappi.Pro is a market research platform that offers automated solutions for conducting research studies, analyzing data, and generating insights. According to the vendor, Zappi.Pro caters to companies of all sizes, from small startups to large enterprises. Professionals and industries such as market researchers, brand managers, product managers, insights managers, marketing managers, advertising agencies, insights professionals, marketers, product innovators, and consumer goods companies can benefit from Zappi.Pro's comprehensive market research capabilities.

Automated Research Studies: According to the vendor, Zappi.Pro offers automated research studies that allow users to quickly set up and launch various types of studies such as concept testing, ad testing, and packaging testing. The platform provides pre-built templates and questionnaires for easy customization.

Data Analysis Tools: The vendor claims that Zappi.Pro provides powerful data analysis tools to help users make sense of their research data. Users can generate real-time reports and visualizations, and leverage advanced analytics capabilities like segmentation, cross-tabulation, and statistical analysis.

Insights Generation: According to the vendor, Zappi.Pro enables users to generate actionable insights from their research data. The platform uses AI and machine learning algorithms to identify patterns and uncover hidden insights, empowering users to make informed decisions and drive business growth.

Collaboration and Sharing: The vendor states that Zappi.Pro facilitates collaboration among team members and stakeholders. Users can easily share research studies, reports, and insights, and collaborate seamlessly with features like comments, change tracking, and project collaboration.

Integration and Automation: According to the vendor, Zappi.Pro integrates with other research tools and platforms, allowing for seamless data transfer and workflow automation. Users can connect their existing research tools to streamline the research process and eliminate manual data entry.

Panel and Sample Management: The vendor claims that Zappi.Pro provides panel and sample management capabilities, allowing users to access a diverse pool of respondents for their research studies. Users can target specific demographics and criteria to ensure representative samples, and manage panel recruitment, screening, and incentives.

Survey Design and Testing: According to the vendor, Zappi.Pro offers intuitive survey design tools for creating engaging and interactive questionnaires. Users can preview and test surveys before launching them to ensure a smooth respondent experience, and take advantage of mobile-friendly options and various question types and formats.

Data Security and Compliance: The vendor emphasizes that Zappi.Pro prioritizes data security and compliance with industry standards. The platform ensures the protection of sensitive research data and adheres to data privacy regulations, providing users with peace of mind.

Project Management: According to the vendor, Zappi.Pro includes project management features to help users stay organized and track the progress of their research studies. Users can set deadlines, assign tasks, and monitor project timelines, with notifications and reminders to ensure timely delivery of insights.

Reporting and Dashboards: Zappi.Pro offers customizable reporting and dashboard features to present research findings in a visually appealing and impactful way, according to the vendor. Users can create interactive dashboards with key metrics and visualizations, and easily share reports and dashboards with stakeholders.