Litmus is a good proofing, reviewing & QA testing tool for email marketing
May 21, 2024

Litmus is a good proofing, reviewing & QA testing tool for email marketing

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

We use Litmus as proofing tool to review and QA our marketing email 's codings and settings. Litmus is also great at helping catching rendering issues crossing on all platforms/ in all browsers and on all devices. Litmus also works well with SFMC Integration - the capabilities across Litmus and within Marketing Cloud.
  • Email Guardian
  • Proofing & QA
  • Identify issues and ensure emails are rendering correctly
  • Provides more personalization functions
  • Testing links/notification should be centralized and easy to navigate, currently its not
  • slow loading for preview and QA testings
  • Easy proofing process
  • Rendering issues identifying
Collaboration with Litmus is easy and helpful, they have helped us to build email best practices as a part of regular workflow. Including Previews and setting QA, Proof, and Salesforce Marketing Cloud Integrations. Integrated Insights for Salesforce Marketing Cloud, Marketo and Eloqua ect. We are currently working with Litmus on automation and personalization as well as more A/B testings.
Keep a pulse on every email—including automated sends and templates—and be the first to know when an email client update puts your brand experience at risk.
Litmus helps us enabling commenting and sharing, and using task lists and status updates regularly

Do you think Litmus delivers good value for the price?

Not sure

Are you happy with Litmus's feature set?

Yes

Did Litmus live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Litmus go as expected?

Yes

Would you buy Litmus again?

Yes

Great support team whom understanding your workflow and optimization evaluation, Litmus is trying their best to sync on company's top level business and marketing goals and align on Litmus strategy to achieve those goals. Litmus is a great tool to help proofing and made QA process easier for all partners and all teams.

Litmus Feature Ratings

Dynamic content
7
Ability to test dynamic content
7
Mobile optimization
9
Email deliverability reporting
9
Standard reports
9
URL Validation
10
Link Tracking
10
Spam Testing
9
Email Previews
9