Only for big spenders.
March 20, 2023
Only for big spenders.
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Metadata.io
We use Metadata to manage our lead gen campaigns on Facebook and LinkedIn. We define the budgets here, manage ad creatives, manage audiences and run experiments across these channels. We also have an integration with Bombora to target audiences that have shown intent across defined topics. We have used their onboarding and campaign advice on a bi-weekly basis before running things on our own.
- Insights in one place.
- Providing ROI data by connecting to our Salesforce org.
- Single UI to manage campaigns.
- Content on ad creative best practices.
- Bombora integration was not automated (at the time).
- Does not support all creative types.
- LinkedIn integration.
- Facebook integration.
- Salesforce integration.
- Running experiments.
- ROI insights.
- Better time-to-launch for campaigns.
- Better creatives.
- Our budget was too low to fully harness power.
- Clear performance insights.
Metadata is way more cleaner in UI. Especially the UI of Facebook ad management is truly a horror show, glad to reduce my time spent in there.
Do you think Metadata.io delivers good value for the price?
Not sure
Are you happy with Metadata.io's feature set?
Yes
Did Metadata.io live up to sales and marketing promises?
No
Did implementation of Metadata.io go as expected?
Yes
Would you buy Metadata.io again?
No