Smartlook is a must-have tool for digital marketing teams
October 25, 2021
Smartlook is a must-have tool for digital marketing teams
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Smartlook
We use Smartlook in multiple ways. First, we use it to analyze customer journey - from landing page - to browsing - to conversion. This is highly valuable as we can see what's the best performing path and what content our users/visitors are interested in. Second, we use Smartlook to catch errors on our website. This is crucial as we're constantly on the lookout if our forms are working and everything is ok. Third, we use Smartlook to evaluate tests we're running on the landing pages or website. And fourth, which is a bit generalized, we use it to visualize how users navigate the website whilst we're testing some hypotheses or just looking for answers to some questions.
- Tracking events - extremely well implemented.
- Funnels.
- Session recordings + filters = an amazing combo.
- Advanced event tracking.
- Stability and preciseness can be always improved.
- Reporting.
- Data export.
- Definitely increased visibility in the user experience.
- We did catch some errors on the form.
- Optimized content.
Do you think Smartlook delivers good value for the price?
Yes
Are you happy with Smartlook's feature set?
Yes
Did Smartlook live up to sales and marketing promises?
Yes
Did implementation of Smartlook go as expected?
Yes
Would you buy Smartlook again?
Yes