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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Affinity Designer

    Score9.2 out of 10
    N/AAffinity Designer is a vector graphics software developed by Serif (Europe) Ltd, replacing the former Serif DrawPlus. It is designed for professional illustrators, web designers, game developers, and other creatives.N/A

    Affinity Photo

    Score8.8 out of 10
    N/AAffinity Photo is a software solution for photography and creative professionals, a fully-loaded photo editor integrated across macOS, Windows and iOS, from Serif Ltd.

    $21.99

    one-time fee

    Pricing
    Affinity DesignerAffinity Photo
    Editions & Modules
    No answers on this topic
    iPad Edition
    $21.99
    one-time fee
    Mac Edition
    $54.99
    one-time fee
    Windows Edition
    $54.99
    one-time fee
    Offerings
    Pricing Offerings
    Affinity DesignerAffinity Photo
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Affinity DesignerAffinity Photo
    Considered Both Products
    Serif Europe Ltd.
    Chose Affinity Designer
    Affinity Designer stacks up really well against Illustrator, especially for the kind of work I do. While Illustrator might have more niche features that Affinity does not but It does covers the core functionality I need for vector design. And without the ongoing subscription …
    Incentivized
    Serif Europe Ltd.
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    8 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    8 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    8 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    8 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    8 Answers
    No answers on this topic
    Best Alternatives
    Affinity DesignerAffinity Photo
    Small Businesses
    GIMP
    Score8 out of 10
    GIMP
    Score8 out of 10
    Medium-sized Companies
    Adobe Illustrator
    Score9.4 out of 10
    Adobe Illustrator
    Score9.4 out of 10
    Enterprises
    Adobe PhotoShop
    Score9.2 out of 10
    Adobe PhotoShop
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Affinity DesignerAffinity Photo
    Likelihood to Recommend
    9.3
    (8 ratings)
    9.0
    (3 ratings)
    Usability
    8.8
    (7 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    8.3
    (2 ratings)
    User Testimonials
    Affinity DesignerAffinity Photo
    Likelihood to Recommend
    Serif Europe Ltd.
    Best suited: Creating on the go. The app is the same on desktop as it is on mobile. All the tools and shortcuts exist on both platforms, no need to learn more than one workflow to get my work done
    Incentivized
    Read full review
    Serif Europe Ltd.
    For single-person teams or very small teams, I think Affinity Photo is great as it has a one-off cost and no ongoing subscriptions. If people are familiar with the Adobe products it might take a period of adjusting to Affinity Photo. It might also be overkill for some people's needs. But it does offer everything and room to grow. So weighing up what you need to do with photos and seeing if it fits is important.
    Incentivized
    Read full review
    Pros
    Serif Europe Ltd.
    • its is helpful in creating vector designs
    • it offers wide variety of brushes making it perfect for illustrations.
    • it provides us varies options for exports like eps, svg, png and jpeg and many more making it versatile.
    • we use to export our design with press ready pdf for print production where all the internal design and export done with Affinity Designer.
    Incentivized
    Read full review
    Serif Europe Ltd.
    • Almost all of Adobe Photoshop's features for a fraction of the cost. It was an easy decision for our organization.
    • The interface and most of the features are an almost mirror image of Photoshop. Flat fees instead of high yearly fees are much more desirable for our small team.
    • They have a great support forum for the little one-offs that aren't quite like the Photoshop app, or don't have the same exact name as Photoshop. The forum really helps when this happens. The YouTube support from the company and other users has been very helpful as well.
    • I use Sketch as my primary vector design tool. Affinity allows me to take a .ai, .eps, or other proprietary format and convert it to .svg for use/manipulation with Sketch and back. I can't say enough for this feature. It has helped me stay less pigeon-holed into Adobe products, which have lacked innovation for a long time in my opinion.
    Incentivized
    Read full review
    Cons
    Serif Europe Ltd.
    • the new Affinity Designer suite lacks the original compatibility.
    • the brushes and spray tools needs improvement
    • Sometimes when we are dealing with big files say more than 10mbs it crashes often or slow down.
    • One of the major weak point is export time it takes quite longer time if compared to illustrator but for big files only.
    Incentivized
    Read full review
    Serif Europe Ltd.
    • I have found some of the tools to be particular. I have to click them in a certain order for it to work.
    • Ability to alter or move the icons displayed.
    • Auto-save as you work.
    Incentivized
    Read full review
    Usability
    Serif Europe Ltd.
    Because the software is great. I have forced myself to learn it. I highly recommend to others. This is a game changer. Adobe is evil for going all subscription and not giving anyone the option to purchase lifetime versions of Illustrator, Photoshop and InDesign it is CRIMINAL
    Incentivized
    Read full review
    Serif Europe Ltd.
    For a regular user of Photoshop, Affinity is a very easy transition. It has all the same features and once you adapt to it, and it provides a quick return on investment.
    Incentivized
    Read full review
    Support Rating
    Serif Europe Ltd.
    I have not had much opportunity to go directly to support, but the training modules that are employed by the company are fantastic. I also find that if I need to understand something, there is always another user ready and willing to share their secrets. As this tool becomes more accepted local communities will also start to organize
    Incentivized
    Read full review
    Serif Europe Ltd.
    I don't have direct experience with a member of Affinity's support, but their forum and YouTube videos that other users have made make it relatively easy to find similar features in Affinity that are available in Photoshop or Illustrator. The differences are negligible for our small, yet experienced team.
    Incentivized
    Read full review
    Alternatives Considered
    Serif Europe Ltd.
    First, Affinity has a much more attractive licensing model for users: Buy it once, use it forever. That's great and means one less recurring cost for a company. But I can go further, and as I've mentioned in other questions, Affinity has a very refined and polished interface, as well as superior performance, especially compared to Adobe's tools. On our team, we use Figma as the main tool focused on Product Design, and where it falls short, we complement it with Affinity. Price and product quality are the factors that make this choice happen.
    Incentivized
    Read full review
    Serif Europe Ltd.
    I think Affinity Photo is on par with Adobe PhotoShop. They are very similar products with both bringing many features users need. The main reason I picked Affinity Photo was its pricing of it. I didn't require Adobe products all the time. And felt they weren't offering me as much value.
    Incentivized
    Read full review
    Return on Investment
    Serif Europe Ltd.
    • Perfect for professionals. The price is insane for a professional tool.
    • I am able to fit the price of Affinity Designer into our business budget.
    Incentivized
    Read full review
    Serif Europe Ltd.
    • It's been great knowing I have a tool ready to do intensive work if required on photos.
    • Gives me the ability to be more creative with my photos.
    Incentivized
    Read full review
    ScreenShots