TrustRadius

Content Insights, by Rock Content (discontinued) vs. Traackr

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Content Insights, by Rock Content (discontinued)
Score 3.0 out of 10
N/A
Content Insights, from Rock Content, was an influence analytics and marketing platform acquired by ScribbleLive in April, 2015 to expand their content marketing offerings, and then again by Brazilian company Rock Content in December 2019. The product has reached end of life (EOL), and support for it has been discontinued.N/A
Traackr
Score 7.7 out of 10
Mid-Size Companies (51-1,000 employees)
Traackr is an influencer management solution. Traackr's technology is designed to help brands optimize their influencer programs by identifying individuals with the highest signal for a brand or product, uncovering authentic social insights to build meaningful relationships, facilitating the activation of those influencers, and measuring their impact on the brand.N/A
Pricing
Content Insights, by Rock Content (discontinued)Traackr
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Content Insights, by Rock Content (discontinued)Traackr
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Content Insights, by Rock Content (discontinued)Traackr
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
Content Insights, by Rock Content (discontinued)Traackr
Small Businesses
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Meltwater
Meltwater
Score 6.6 out of 10
Meltwater
Meltwater
Score 6.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Content Insights, by Rock Content (discontinued)Traackr
Likelihood to Recommend
-
(0 ratings)
7.0
(1 ratings)
User Testimonials
Content Insights, by Rock Content (discontinued)Traackr
Likelihood to Recommend
Rock Content
No answers on this topic
Traackr
Traackr is well-suited for the team that is looking for a quick solution that will go far. For very well-developed teams, adopting a whole new platform like Traackr may not be best-suited for the entire team. Or at the very least, ensure that you are well-equipped to train and educate each and every team member of not only how to use Traackr but also on why Traackr is necessary for the holistic strategy.
Verified User
Anonymous
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Pros
Rock Content
No answers on this topic
Traackr
  • The influencer search function is very robust and the database extends to many different areas.
  • The framework and Traackr tools are easy-to-use and help efficiently and effectively guide our and our clients' strategies.
  • Platform is very user-friendly. You don't need to be a technical expert to use it.
Verified User
Anonymous
Read full review
Cons
Rock Content
No answers on this topic
Traackr
  • Some advanced capabilities may require additional technical skills from the user (e.g., analytics, insights development).
  • Filters could be more granular or more importantly, customizable.
Verified User
Anonymous
Read full review
Return on Investment
Rock Content
No answers on this topic
Traackr
  • Easy and ideal for any influencer strategy
Verified User
Anonymous
Read full review
ScreenShots

Traackr Screenshots

Screenshot of Network AnalysisScreenshot of Influencer Complete Footprint