Avid Interplay (discontinued) vs. Brandfolder

The Avid eco-system is extremely reliable. There are multiple pieces working together to transcode, index, and archive media. Needing minimal maintenance and upgrades. Avid support is extensive and can be reached 24/7 at any time of the year. I recommend this product to any production team that wants a long term, reliable asset manager

Incentivized

If you're a small, medium-sized, or even big organization, Brandfolder can help you with digital asset and identity management (DAM). It is user-friendly and offers a lot of options that will immensely improve your workflow. It easily integrates with other applications and the whole team can access the files

Incentivized

• Quickly find video clips and view them right away
• Keep projects organized
• Can archive and restore media

Incentivized

• Documents such as contact lists and cooperative programs
• Featured listings, agents, and maps are just a few examples of creative advertising concepts
• Provides organization

Incentivized

• The same media can be imported more than once by multiple users, creating duplicates. A way for the user to be prompted that this media already exists before the import.

Incentivized

• If you have a large collection of images, like we do, and you go 2 or 3 pages deep and select an image, then close the image, the collection snaps back to page 1. It's pretty frustrating.

Incentivized

Final Cut Server was a mess and wasn't really supported by Apple anymore when we were last using it. Avid has good support and we know they're going to be around and support their products. It's also just a better fit for our workflow in terms of producing content, as well as archival and storage solutions.

Incentivized

Brandfolder has the best UI/UX for the end user and the administrator. The UI/UX is modern and not just a recreation of a folder system like old OS file systems. Brandfolder is so visual based and loads so quickly that makes it easy for users to find their assets quickly. The templating is totally unique when compared to other options on the market. The tagging system, duplicate detection, collections, and stacking files into an asset makes the platform efficient to manage and use

Incentivized

• Media can used as it's being ingested for quick turn arounds in live events.
• Direct posting social media features within the app.

Incentivized

• Brandfolder has allowed us to be more efficient in sharing marketing assets
• We have been able to empower staff to get the assets they need on their own
• Staff can now edit and update assets without the need of working with a designer every time
• We can serve images directly to our website via their CDN

Incentivized