General Sentiment (discontinued) vs. InMoment Text Analytics

Determine what your research question or customer relations needs are to pick a tool that is a good match.

Its compatibility with Microsoft Excel makes it a great platform. It is a powerful tuning, workbench, and reporting application that resides within Microsoft Excel. This ability helps data analysts instantly gain actionable and valuable insights.

Incentivized

• Using volume and association metrics to assess and predict trends and emerging topics
• Use the articles metric to drill down into specific posts, such as tweets, Facebook, blog comments, news articles
• General Sentiment has the ability to access password protected sites to access information that may not normally show up in standard internet searches

• assign sentiment score
• word cloud
• Categorization
• multilingual
• has good visualization

Incentivized

• The application does take time to start gathering data on a specific topic. As such, its important to include as many keyword search topics as possible, and also be sure to refine them as you gather data.
• The user interface isn't particularly intuitive, there is some work that could be done to streamline its use.

• Sentence parsing can be even better
• Sometimes cant predicts the sentiments
• Reporting can be even better with best histograms and diagrams
• Dash is somewhat difficult to understand

Incentivized

Social media tools are constantly evolving. I would want to be sure that my research question was complimented by the metrics and options presented by the social media tool. General Sentiment is very useful and innovative and their customer service was excellent. Their sales and customer service team was very helpful in onboarding our staff and being flexible with our needs.

It offers extensive text analysis capabilities and you can easily create a visual representation.

Incentivized

• Social media analytics can accelerate the speed with which researchers can investigate a topic of interest, at a lower cost.
• Due to the low barrier to entry (e.g., most social media sites and blogs are free), data collection burden, as traditionally defined, is significantly reduced or eliminated. The absence of direct interactions between researchers and the study population may do more to mitigate sources of bias compared to other more intrusive forms of data collection (i.e., interviews, focus groups).
• Used to to gather unstructured data and feedback from Medicare beneficiaries, caregivers, advocates, and other stakeholders to identify systemic issues that beneficiaries encounter.

• Diffbot content extraction
• The application integrates text analysis efficiently. I can identify changes and detect trends by evaluating posts, comments, tweets and other documentation on social media platforms and in the digital realm in general.

Incentivized