Instagram for Business vs. OpusClip

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Instagram for Business
Score 7.9 out of 10
N/A
Instagram offers a suite of solutions that make the social media platform and its users available to businesses through marketing and advertising options, as well as the Instagram Direct in-app messaging product that allows users to privately exchange text, photos, posts and Stories with one or more people.N/A
OpusClip
Score 9.8 out of 10
N/A
OpusClip is a generative AI video editing platform that turns long footage into viral-ready shorts with a single click. Opus Clip is designed to ease video content creation, making it accessible to anyone with a story to tell or a passion to share, not just those with expertise in content creation or video editing.
$8
per month
Pricing
Instagram for BusinessOpusClip
Editions & Modules
No answers on this topic
Starter
$9
per month 150 processing minutes per month
Pro
$19
per month 300 processing minutes per month, available instantly
Offerings
Pricing Offerings
Instagram for BusinessOpusClip
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Best Alternatives
Instagram for BusinessOpusClip
Small Businesses
Growave
Growave
Score 9.7 out of 10
Growave
Growave
Score 9.7 out of 10
Medium-sized Companies
Echobox Social
Echobox Social
Score 9.8 out of 10
Echobox Social
Echobox Social
Score 9.8 out of 10
Enterprises
Sprout Social
Sprout Social
Score 8.4 out of 10
Sprout Social
Sprout Social
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Instagram for BusinessOpusClip
Likelihood to Recommend
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
Instagram for BusinessOpusClip
Likelihood to Recommend
Meta Platforms Inc
No answers on this topic
OpusClip
It's great for taking long-form content and clipping it out to short form content and then distributing it to social platforms. It's not great as a long-form captioning and editing platform. If your goal is to create shorter-form content and get it distributed to most major platforms, this will be a great time-saver
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Pros
Meta Platforms Inc
No answers on this topic
OpusClip
  • Content repurposing
  • Content clipping and distribution
  • Content captioning
  • Content editing
  • Adding B-roll to short-form and long-form content
  • Content scheduling
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Cons
Meta Platforms Inc
No answers on this topic
OpusClip
  • There is an opportunity to integrate some workflows. For example, you can't add captions, b-roll, and music to long-form content AND then clip them. Those are two separate workflows.
  • It would be good if the distribution and scheduling were broader. Right now you can post to LinkedIn, TitTok, Facebook, and YouTube. A wider range of platform posting integrations would be useful.
  • The AI B-roll and stock-footage B-roll is a bit wonky. It will need better contextual matching to be bulletproof.
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Usability
Meta Platforms Inc
No answers on this topic
OpusClip
Easy to use and pretty turnkey. Prompting engine on the B-roll is pretty solid. Would be better if the lower-end versions had the ability to store more brand templates. Overall a very solid platform and a game-changer for smaller marketing and sales teams that want to push-button their content marketing efforts
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Alternatives Considered
Meta Platforms Inc
No answers on this topic
OpusClip
I've used Descript to create clips but that process was manual. OpusClip took a manual process and automated it significantly. Each clip used to take me around 15-20 minutes to create (captions, branding, music, b-roll, etc). With OpusClip, I've taken that down to 5 minutes per clip or less. Massive time savings.
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Return on Investment
Meta Platforms Inc
No answers on this topic
OpusClip
  • Significant growth on most of the platforms I'm posting to
  • Significant boost to overall content marketing
  • Substantial reduction in clip creation and editing
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ScreenShots