TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Loomly

    Score8.7 out of 10
    N/ALoomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…

    $0

    up to 1 user

    UpContent

    Score10 out of 10
    N/AUpContent is a content discovery tool that focuses on delivering quality results and helping users find precisely the content they need when they need it. The vendor says the that four filters included with their solution help users in the following areas: Recency - sorts content so the most recent is seen first Relevance - sorts content so what's most relevant to the topic is seen first Shareability - uses psychological…

    $0

    1 Topic

    Pricing
    LoomlyUpContent
    Editions & Modules
    Free
    $0
    up to 1 user
    Enterprise
    Contact Vendor
    Enterprise
    Custom
    Free
    $0
    1 Topic
    Starter
    $7/Month
    3 Topics
    Engager
    $19/Month
    10 Topics
    Leader
    $45/Month
    25 Topics
    Offerings
    Pricing Offerings
    LoomlyUpContent
    Free Trial
    YesNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    LoomlyUpContent
    Considered Both Products
    Loomly
    No answer on this topic
    UpContent
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    7 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    7 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    7 Answers
    No answers on this topic
    Features
    LoomlyUpContent
    Publishing
    Comparison of Publishing features of Loomly and UpContent
    Feature
    Loomly
    9.1
    7 Ratings
    11% above category average
    UpContent
    -
    Ratings
    Content planning and scheduling9.86 Ratings00 Ratings
    Audience targeting8.07 Ratings00 Ratings
    Content optimization9.06 Ratings00 Ratings
    Workflow management9.87 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Loomly and UpContent
    Feature
    Loomly
    8.8
    6 Ratings
    8% above category average
    UpContent
    -
    Ratings
    Customer interaction histories8.84 Ratings00 Ratings
    Bulk actions8.76 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Loomly and UpContent
    Feature
    Loomly
    8.1
    7 Ratings
    5% above category average
    UpContent
    -
    Ratings
    Content marketing9.96 Ratings00 Ratings
    Paid media management6.53 Ratings00 Ratings
    Campaigns and promotions8.02 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Loomly and UpContent
    Feature
    Loomly
    9.5
    6 Ratings
    13% above category average
    UpContent
    -
    Ratings
    Twitter9.75 Ratings00 Ratings
    Facebook9.75 Ratings00 Ratings
    LinkedIn9.96 Ratings00 Ratings
    Google+8.02 Ratings00 Ratings
    Instagram9.75 Ratings00 Ratings
    Pinterest9.64 Ratings00 Ratings
    YouTube9.53 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Loomly and UpContent
    Feature
    Loomly
    8.3
    5 Ratings
    7% above category average
    UpContent
    -
    Ratings
    Campaign success analytics8.54 Ratings00 Ratings
    Real-time tracking8.15 Ratings00 Ratings
    Account management
    Comparison of Account management features of Loomly and UpContent
    Feature
    Loomly
    9.6
    6 Ratings
    19% above category average
    UpContent
    -
    Ratings
    Role-based user permissions & privileges9.65 Ratings00 Ratings
    Mobile access9.56 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Loomly and UpContent
    Feature
    Loomly
    -
    Ratings
    UpContent
    9.5
    1 Ratings
    20% above category average
    Content hub00 Ratings10.01 Ratings
    Content distribution00 Ratings9.01 Ratings
    Content promotion00 Ratings9.01 Ratings
    Content automation00 Ratings10.01 Ratings
    Best Alternatives
    LoomlyUpContent
    Small Businesses
    Sendible
    Score7.2 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LoomlyUpContent
    Likelihood to Recommend
    9.5
    (7 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    9.8
    (6 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    LoomlyUpContent
    Likelihood to Recommend
    Loomly
    I think for someone looking for a lower-cost social media management took, Loomly is the best I've found. It's pretty easy to use, and has a lot of tools that outshine the downsides of the platform. If you're looking for a pretty standard, easy to use, and aesthetically clean platform, I'd recommend Loomly. For more analytic tools, it's perhaps not for you.
    Incentivized
    Read full review
    UpContent
    UpContent is effective for helping you:
    • Gather information several different content sources
    • Leverage curated content with social media, email newsletters, and on your website to help you provide audiences with important information
    • Curate content topics by vertical for use in ABM -- you can give reps topic hubs to keep themselves up-to-date. Plus, it's a great way for them to find content to use as "conversation starters with their prospects.
    I love that UpContent integrates with HubSpot, Rasa.io, SocialBee and other tools that we use on a daily basis.
    Incentivized
    Read full review
    Pros
    Loomly
    • AI transcription of videos
    • Naming title of topic / outlining what the video is about
    • Saving and exporting video to send to co workers
    • Integrates well with other apps (teams, slack, etc)
    Incentivized
    Read full review
    UpContent
    • Organize content from multiple sources
    • Helps you leverage curated content more easily for use on social media
    • Allows you to quickly share articles with your audience that you think will resonate with them
    Incentivized
    Read full review
    Cons
    Loomly
    • It should make it easier to select more accounts at once while duplicating post
    • It should make it easier to edit on multiple accounts at the same time while duplicating
    Incentivized
    Read full review
    UpContent
    • I'd like an option to use UpContent to curate content into a blog post -- to make it easy to do "news round-up" type posts.
    Incentivized
    Read full review
    Likelihood to Renew
    Loomly
    These services that Loomly offers when integrating multiple social media platforms is invaluable. It makes this side of the business a breeze.
    Read full review
    UpContent
    No answers on this topic
    Usability
    Loomly
    I think it's a great for people at any level. It's straightforward and easy-to-use and once you set it up once, you're good to go
    Incentivized
    Read full review
    UpContent
    No answers on this topic
    Support Rating
    Loomly
    The chat feature is 10/10
    Read full review
    UpContent
    No answers on this topic
    Alternatives Considered
    Loomly
    I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!
    Incentivized
    Read full review
    UpContent
    Scoop.it allows you to create blog posts that pertain to a specific piece of curated content. This is not a feature in UpContent.
    Incentivized
    Read full review
    Return on Investment
    Loomly
    • Quicker scheduling times for clients.
    • Easy to pull social media analytics from one place instead of different platforms.
    • Can communicate with clients and colleagues in real time for editing purposes.
    Incentivized
    Read full review
    UpContent
    • We are able to gain efficiency in our social media efforts
    • Improve productivity when it comes to developing newsletters
    • Help us build our thought leadership with curated content
    Incentivized
    Read full review
    ScreenShots

    Loomly Screenshots

    Screenshot of Loomly DashboardScreenshot of Loomly List ViewScreenshot of Loomly Calendar ViewScreenshot of Loomly Post BuilderScreenshot of Loomly Post FinetuningScreenshot of Loomly Post View

    UpContent Screenshots

    Screenshot of UpContent's search results page - 3 columns.