Ekata by Mastercard vs. Persona
Ekata by Mastercard vs. Persona
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Ekata | N/A | Ekata, a former part of the Whitepages company, and now a Mastercard company since the April 2021 acquistion, offers identity verification, data validation, and data enrichment services based on the Ekata Identity Engine (EIE), a machine learning based system used to derive links from real-time transactions within the company's proprietary network and data licenses. The service includes address and phone number validation APIs, among other services. | N/A | |
Persona | N/A | Persona enables businesses to verify customer identities with a drop-in widget that can be integrated in less than 10 lines of code. From selfie videos to government-issued IDs to database lookups, Persona offers a suite of automated identity verification components with worldwide coverage (190+ countries and 20 languages) that can be configured, themed, and branded to create custom-tailored flows that cover any use case. Persona handles the complexities of securely collecting, verifying, and… | N/A |
| Ekata by Mastercard | Persona | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Ekata by Mastercard | Persona | |
|---|---|---|
| Likelihood to Recommend | 9.0 (1 ratings) | - (0 ratings) |
| Ekata by Mastercard | Persona | |
|---|---|---|
| Likelihood to Recommend | Mastercard
| ![]() Persona Identities Inc. No answers on this topic |
| Pros | Mastercard
| ![]() Persona Identities Inc. No answers on this topic |
| Cons | Mastercard
| ![]() Persona Identities Inc. No answers on this topic |
| Alternatives Considered | Mastercard
| ![]() Persona Identities Inc. No answers on this topic |
| Return on Investment | Mastercard
| ![]() Persona Identities Inc. No answers on this topic |
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