Matrix vs. Ubersuggest

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Matrix
Score 6.0 out of 10
N/A
Matrix is the Enterprise or Agency level search engine optimization platform formerly developed and owned by Barcelona based company Intelligent SEO which was recently (Jan. 2014) acquired by American company Insequent, Inc to expand their offerings. Matrix presents the full panoply of SEO features, like search ranking and tracking, keyword and backlink monitoring and suggestions, site audit, competitor tracking and head-to-head comparison with the home team, also a landing page generator, and…N/A
Ubersuggest
Score 8.8 out of 10
N/A
UberSuggest is a search engine optimization software solution offered by NP Digital.N/A
Pricing
MatrixUbersuggest
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MatrixUbersuggest
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
MatrixUbersuggest
Features
MatrixUbersuggest
SEO
Comparison of SEO features of Product A and Product B
Matrix
10.0
1 Ratings
26% above category average
Ubersuggest
8.6
9 Ratings
11% above category average
Keyword analysis10.01 Ratings9.59 Ratings
Competitive analysis10.01 Ratings9.08 Ratings
Site audit / diagnostics10.01 Ratings8.59 Ratings
Site recommendations10.01 Ratings8.58 Ratings
Task management10.01 Ratings6.05 Ratings
Backlink management00 Ratings9.08 Ratings
SERP ranking tracking00 Ratings9.09 Ratings
Page grader00 Ratings9.58 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Matrix
8.3
2 Ratings
9% above category average
Ubersuggest
8.3
6 Ratings
9% above category average
Local SEO5.01 Ratings6.05 Ratings
Social SEO10.02 Ratings7.55 Ratings
Mobile SEO10.02 Ratings10.05 Ratings
Global SEO00 Ratings9.56 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Matrix
10.0
2 Ratings
17% above category average
Ubersuggest
8.0
7 Ratings
5% below category average
Multi-domain support10.02 Ratings7.56 Ratings
Integration with web analytics tools10.01 Ratings8.57 Ratings
Best Alternatives
MatrixUbersuggest
Small Businesses
Nozzle
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Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
Conductor
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Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MatrixUbersuggest
Likelihood to Recommend
10.0
(2 ratings)
9.0
(10 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
9.0
(3 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
10.0
(3 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
10.0
(1 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
MatrixUbersuggest
Likelihood to Recommend
Insequent, Inc
I think that Matrix is a fairly good CRM tool for sales organizations to utilize to manage account lists and track progress to budget. Managers can encourage sales folks by utilizing the reports to track progress from current year to previous years, and see what changes need to be made. I don't feel like relying completely on the integration of other systems to give you a fail proof look at where you are to budget is a great idea with this software, but for a basic CRM tool, it does the trick.
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NP Digital
Ubersuggest is well suited for people who needs to conduct a basic keyword research to rank content in google. Whoever, the tool can be limited for people with more expertise and SEO knowledge. Nevertheless, having more free tools than other similar platforms, I recommend it to those who are starting in SEO.
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Pros
Insequent, Inc
  • Site that is mobile friendly
  • Website integrated into Google platform for ads.
  • SEO dashboard is easy to use.
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NP Digital
  • Monitoring broken links - helps optimise your Google ranking
  • Researching hashtags and keywords for website and social media to keep relevant
  • Researching competitor keywords to get a competitive advantage
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Cons
Insequent, Inc
  • I do think that completeness in which it integrates data from our traffic and order entry system could improve some. We have found instances where data isn't cleanly input and requires some manual clean up on the backside.
  • While the system itself is pretty user-friendly, sometimes the system itself seems a bit slow. For AE's whose time is rather valuable, this I know they find annoying at times.
  • Since I have the ability to see everyone's data and not just one AE's, I would like the managerial functionality a bit more comprehensive. Some of the reports are a bit cumbersome.
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NP Digital
  • Improve the user interface.
  • Speed up the Ubersuggest platform because it loads many unnecessary graphical elements or tooltips when the user looks for data.
  • Improve keyword research for other languages than English.
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Likelihood to Renew
Insequent, Inc
No answers on this topic
NP Digital
Ubersuggest offers everything related to SEO in a single platform. I need it to improve my ranking on search.
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Usability
Insequent, Inc
No answers on this topic
NP Digital
It's really easy to use. The interface is nice and tidy, and the learning curve is low. So it's a tool that's accessible for everyone. If not, there are plenty of guides in the tool itself or on the website. You can easily make lists and export data for use or to share, connect Google Drive, and go work with a team.
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Support Rating
Insequent, Inc
No answers on this topic
NP Digital
They have a lot of information on their website, and also training and contact options in the tool. So you can learn on the go while trying the tool. And if you are stuck, support reacts really fast--sometimes the same day, sometimes the next day due to time zones. Payment is easy and easy to cancel.
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Online Training
Insequent, Inc
No answers on this topic
NP Digital
Ubersuggest offers lots of free training on how to use the platform and digital marketing in general. The content is super useful.
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Alternatives Considered
Insequent, Inc
I think they are doing the right things, staying in their lane. I never like it when companies try to be everything to everyone. It dilutes their effectiveness on their core values to me. I want them to drill down and focus on the things they are already doing and keep making them better.
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NP Digital
Very good and easy for those starting out. There are other more robust and better featured products, but they are more expensive. The others also have phone support options, which I have found very useful in the past. For larger companies I would probably look at someting else, but Ubersuggest is good for most SMBs
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Return on Investment
Insequent, Inc
  • I do think that Matrix has had a positive impact of requiring AE's to better manage their own business.
  • Since I don't directly deal with the contractual piece of Matrix, as far as what the actual ROI is, I can't speak to that. But I can say this, our organization has used this for at least the 6 years I've been there. It is used on a national level, so I do believe that it's roll up features are ones that can be utilized through the organization.
  • As far as our overall business objectives in the sales department, it certainly meets the needs of both the management team as well as the sales team to managing clients and annual budgets.
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NP Digital
  • Has helped with keeping our blog topics fresh for clients.
  • We're able to keep track of SEO performance for clients who don't want to shell out for expensive SEO tools.
  • The site audit function has helped us to sell website redesigns as well as SEO packages.
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