TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Trackingplan

    N/AN/ATrackingplan is a data observability and analytics quality-assurance platform for digital analytics, paid media, marketing operations, and privacy teams. It monitors the collection of behavioral and conversion data across websites, mobile applications, and server-side implementations. The platform inspects data where it is generated, including network hits, data-layer events, SDK calls, advertising pixels, Conversion API payloads, consent states, and Google Tag Manager…

    $299

    per month

    Pricing
    Trackingplan
    Editions & Modules
    Pay as you grow
    $249
    per month
    Enterprise
    $1,750
    per month
    For Agencies
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    Offerings
    Pricing Offerings
    Trackingplan
    Free Trial
    Yes
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional DetailsTrackingplan’s pricing is built to scale with your traffic and organizational needs, using Monthly Active Users (MAUs) as the core usage metric. This makes costs predictable and tied to how much tracking data your business generates. Trackingplan also offers special plans and partner programs for agencies, optimized for managing multiple clients. We support two main ways to work with partners: - Internal Use Model: Agencies buy a pooled license based on total MAUs and use Trackingplan across client accounts. Pricing is ad‑hoc with volume discounts, and agencies can choose how (or whether) to bill end clients for the service. - Referral / Revenue Share Model: Agencies can refer clients and earn recurring revenue (e.g., ~30% share) while supporting sales, onboarding, or bundling Trackingplan into their services. Pricing in this model scales with MAUs and includes volume discounts, support, and potential proof‑of‑concept pilots. Agency perks include: - Volume discounts compared to solo clients. - The ability to offer Trackingplan as a value‑add service (e.g., data quality monitoring included in analytics or performance packages). - Support for proof‑of‑concept setups to demonstrate ROI to clients before full commitment.
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    Trackingplan
    Small Businesses
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    Medium-sized Companies
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    Enterprises
    SAP Data Services
    Score7.8 out of 10
    All AlternativesView all alternatives