1PointMail
What is 1PointMail?
1 Point Mail is an email marketing platform from 1 Point Interactive for creating, sending, personalizing, and measuring bulk email campaigns. It also includes contact management, segmentation, deliverability controls, analytics, SMS marketing, and a cloud-based CRM.
Key Capabilities
- Imports, updates, merges, exports, and segments contact lists using CSV and Excel files.
- Supports custom contact fields, automated field mapping, configurable bounce rules, and import-completion notifications.
- Creates HTML, plain-text, and template-based email campaigns.
- Personalizes email subjects and content with contact data.
- Tracks opens, clicks, bounces, unsubscribes, sending activity, and delivery results.
- Provides spam checks, domain and email suppression, reputation guidance, and list-hygiene services.
- Supports SMS campaigns, social publishing to Facebook and X, and Google Analytics and Adobe Analytics tracking.
- Includes user-management permissions, a cloud CRM, and API access.
Audience & Use Cases
1 Point Mail is intended for marketing teams, small and midsize businesses, agencies, and organizations that need to manage customer lists, send promotional email, maintain email-list quality, and analyze campaign performance. It supports newsletters, customer communications, event promotion, lead nurturing, and integrated email and SMS campaigns.
Technical Specifications
The platform supports contact imports and exports in Excel and CSV formats, up to 50 custom contact fields, role-based user permissions, campaign templates, HTML email imports, and API-based access to core functions. Reporting can be downloaded in Excel, CSV, text, and PDF formats. Deliverability functions include bounce handling, suppression lists, spam-score checks, and list hygiene for invalid addresses and known spam traps.
Categories & Use Cases
Technical Details
| Deployment Types | SaaS |
|---|---|
| Operating Systems | Windows, Web-Based, Android, iPhone, iPad |
| Mobile Application | No |