TrustRadius: an HG Insights company

What is 6D MAGIK?

A solution used to deliver personalized customer experience in real-time and strategize data-driven decisions through AI-powered customer value management. MAGIK leverages AI and Machine Learning algorithms driven by Big Data analytics to predict the customer’s future behavior, churn propensity, prescribe the next best action, offer and personalize user engagement over customer-preferred channels.

The platform analyzes the customer journey and attempts to improve engagement with loyalty and rewards, gamification and other data-driven AI techniques. It takes care of the end-to-end data lifecycle management, making it possible to extract, ingest, organize, enrich, process, analyze, govern, externalize, and secure data at a fast pace generating insights from data collected from various sources.

Features include
  • Omni-Channel Campaign Management
  • Data Lake Implementation
  • Business Decision Engine
  • Audience Management
  • Customer 360
  • Audience Analytics
  • TM Forum OpenAPI Support
  • Loyalty
  • Gamification


Technical Details

Technical Details
Mobile ApplicationNo

FAQs

What is 6D MAGIK?
A solution used to deliver personalized customer experience in real-time and strategize data-driven decisions through AI-powered customer value management. MAGIK leverages AI and Machine Learning algorithms driven by Big Data analytics to predict the customer’s future behavior, churn propensity, prescribe the next best action, offer and personalize user engagement over customer-preferred channels.