ActiveIQ
What is ActiveIQ?
ActiveIQ is a sales intelligence and CRM platform for energy-industry sales teams. It combines project intelligence, account and contact data, sales-pipeline management, marketing automation, advertising, and AI-assisted sales research to help teams identify and pursue energy-sector opportunities.
Key Capabilities
- Uses ActiveIntelligence and Scout, an AI sales agent, to analyze account history, market data, and intent signals for target prioritization, sales research, and outreach drafting.
- Provides Sales Station, a CRM with preloaded target accounts and contacts, pipeline visibility, and sales-progress tracking.
- Uses EnergyIQ to monitor energy projects from licensing through completion across thousands of sources.
- Provides Energy Directory, with verified energy-industry contact data for account research and outreach.
- Supports advertising through AdConnect, with reader company, job-title, and contact-level campaign data.
- Tracks website visits and resource downloads through Marketing Station.
- Supports marketing automation, campaign reporting, lead nurturing, and handoff of sales-ready leads to Sales Station.
- Measures campaign activity, intent signals, and marketing return on investment.
Audience & Use Cases
ActiveIQ is intended for energy services companies and sales and marketing teams that need industry-specific prospect data and project intelligence. It supports account targeting, opportunity discovery, project-based selling, outbound research, sales-pipeline management, energy-sector advertising, demand generation, lead nurturing, and sales follow-up.
Technical Specifications
ActiveIQ is organized into ActiveIntelligence, Sales Station, EnergyIQ, Energy Directory, AdConnect, and Marketing Station modules. The platform connects account, contact, project-lifecycle, campaign, website-behavior, and intent-signal data across sales and marketing workflows. Scout provides AI-assisted access to target-account rankings, market insight, and draft outreach content.
Categories & Use Cases
Technical Details
| Deployment Types | SaaS |
|---|---|
| Operating Systems | Web-Based |
| Mobile Application | No |