Name: AdTargeting
Author: AdTargeting

Help Desk

Web and Video Conferencing

Customer Support

Online Learning

Education

Business Intelligence (BI)

Collaboration

Embedded Business Intelligence (BI)

Visual Collaboration

Enterprise

Accounting

Payment Gateway

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Course Authoring

Credentialing

HR Management

On-Demand Payment

Payroll

Professional Employer Organizations (PEO)

Resume Parsing

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AI Agent Builder

API Management

Browser

Cloud Storage

Component Content Management

Data Center Infrastructure Management

Data Pipeline

Data Quality

Endpoint Encryption

Fraud Detection

In-Memory Databases

Integration Platform as a Service (iPaaS)

Interoperability

Managed Print

Managed Public Cloud Infrastructure

Metadata Management

Network Performance Monitoring

Password Management System

Relational Databases

Virtual Private Network (VPN)

Voice Recognition

Vulnerability Management

Web Application Firewalls

Information Technology

A/B Testing

Ad Serving & Retargeting

Advertising Agency

All-in-One Marketing

Content Management

Email Marketing

Event Registration

Heatmap and Session Recording

Intent Data

Landing Page

Marketing Automation

Marketing OS

Social Media Management

Survey & Forms Building

Swag Management

Web Analytics

Webinar

Marketing

Project Management

Prototyping

Transcription

Professional Services

Customer Relationship Management (CRM)

Point of Sale

eCommerce

Sales

Antivirus

Insider Risk Management

Secure Service Edge (SSE)

Security

Church Management

Legal Research

Library Management

Vertical-Specific

Find top rated software and services based on in-depth reviews from verified users. 400+ software categories including PaaS, NoSQL, BI, HR, and more.

SE Ranking

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AdTargeting is a Google Keyword & Facebook Interest Targeting Tool designed to assist businesses in improving their online advertising campaigns. According to the vendor, this tool offers valuable insights into keyword and interest targeting on Facebook, Google, and TikTok. It is suitable for businesses of all sizes, from small startups to large enterprises. Professions and industries such as digital marketing agencies, e-commerce businesses, advertising agencies, social media managers, and content creators can benefit from using AdTargeting.

## Key Features

**FB Interest Explorer**: Explore a wide range of Facebook interests to identify potential target audiences for advertising campaigns. Discover related interests to expand targeting options and refine interest targeting based on relevance, popularity, and other criteria.

**FB Ads targeting**: Target Facebook ads based on specific interests identified through AdTargeting. Increase the relevance of ads and improve the chances of reaching the right audience. Optimize Facebook ad campaigns by gaining insights into the interests that resonate with the target audience.

**Google Ads Targeting**: Target Google ads effectively by utilizing keywords and interests identified through AdTargeting. Expand keyword options, discover related keywords, and optimize ad relevance to reach the right audience on Google.

**TikTok Ads Targeting**: Reach a younger audience and increase brand awareness on TikTok by targeting ads based on specific interests identified through AdTargeting.

**Tutorial**: Access detailed tutorials to learn best practices for targeting ads on Facebook, Google, and TikTok. Maximize campaign performance and improve advertising skills.

**Keyword Explorer and Domain Analysis**: Obtain relevant keywords for Google ads targeting or website TDK. Analyze search volume, search trend, CPC, and keyword difficulty. Get hot lists and trending lists of related words for effective keyword advertising.

**Search Metrics for Keywords**: Gain insights into search volume, search trend, CPC, and keyword difficulty on Google and Bing platforms. Access hot lists and trending lists of related words for effective keyword advertising.

**Facebook Advertising Audience Analysis**: Analyze audience details of similar/competitive Facebook advertising homepages. Get data on followers, likes, number of posts, daily posts, and audience demographics. Analyze data flow and historical performance of advertisers.

**Facebook Advertising Content Analysis**: Analyze advertising content on Facebook advertising homepages of similar/competitive products. Get data on advertising trends, hot words, geographical distribution, platform distribution, and material distribution.

**Interest Word/Keyword List**: Access a list of audience rankings corresponding to advertisement words under a certain category. Optimize operations, SEO, and product selection with ease.

An SEO toolset for agency and in-house pros.

Essential

Business

Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking.

Semrush can be acquired for as little as $69.95 on a monthly basis (with a 7-day money back guarantee in place of a free trial) with the Pro pack, up to $549.95 per month with the Business pack; features and tools are the same across tiers, only usage limits change. Discounts are available for annual subscription. Semrush boasts well-known users, like Forbes, Paypal, Wells Fargo, and many marketing agencies.

Guru

AdTargeting

Competitive Intelligence

Market Research

Tools and techniques that enable qualitative and quantitative research into consumer markets.

Competitor and Industry Benchmarking

Enables users to compare their performance against specific competitors or their industry as a whole. This may include cross-channel traffic, audience engagement, market share, tech stacks, strategy, etc.

Competitor Research

Quantitative and qualitative tools that are used to identify competitors and assess their strengths and weaknesses, with a view toward identifying competitive advantages and opportunities for improvement.

Web Traffic Analysis

The ability to analyze, segment, and track competitive web traffic with usage metrics based on traffic share, pricing, paid search, demographics, geographic region, customer journeys, engagement, user sentiment, etc.

Competitor alerts

Alerts notify users when their competitors have entered a new customer segment, modified their strategy, incorporated new products or services, changed their prices for specific products, etc.

Market Insights and Reports

Reports, newsfeeds, and information related to events, industry trends, or competitive insights.

Brand Monitoring

Monitors brand references and mentions across multiple channels.

Social media integrations

Allow users to access their social media channels from the platform to create and monitor posts.

Online monitoring

Ability to monitor online media outlets for references to your brand or products.

Social media monitoring

Ability to monitor social media platforms such as Facebook, Twitter, and Instagram for mentions of your product or brand.

Core features related to search engine optimization

Keyword analysis

The tool analyzes the content of your site to help discover the right keywords.

SERP ranking tracking

The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

Competitive analysis

The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

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Overview

What is AdTargeting?