#1 most frequent
United States of America
46.5%20 installations of 43
What is Authoritas?
Authoritas (formerly Analytics SEO) is a search engine optimization platform from the Swedish company of the same name, intended to provide a comprehensive SEO solution with features like keyword analysis, site audit with a web crawler built to emulate search engines to root out site issues, integration with data and analytic platforms to aid in strategic analysis, backlink analysis and tools for campaign benchmarking and content marketing improvement.
Categories & Use Cases
Product Demos
Top Performing Features
Social SEO
The tool tracks social mentions and backlinks and their impact on SEO.
Category average: 7.2
Competitive analysis
The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.
Category average: 8
Task management
Users can track and manage the tasks associated with SEO.
Category average: 6.8
Areas for Improvement
Multi-domain support
For SEO agencies, the tool allows users to track multiple domains in one instance.
Category average: 8.6
Site audit / diagnostics
The tool crawls your website’s pages to discover potential issues search engine crawlers might have with your website.
Category average: 8.4
Site recommendations
The tool recommends site structure improvements and other tasks to help with SEO.
Category average: 7.4
Who Buys & Uses Authoritas
#2 most frequent
India
25.6%11 installations of 43
#3 most frequent
France
11.6%5 installations of 43
SEO tool from the UK.
Use Cases and Deployment Scope
Authoritias is used for SEO research and competitor analysis. Has a good amount of features such as rank tracking, keyword analysis, market/technical analysis, content, link data, author discovery, and tasks. Ok UI/UX. I think it could be better. The accuracy and speed of the tool might not be as good as those of the competitors.
Pros
- Web stats.
- SEO stats.
- Technical SEO.
- On page SEO.
Cons
- Better UX.
- Speed and mobility.
- More website allotment.
Return on Investment
- Neutral.
- Keyword info.
- Web traffic info.
- Technical info.
Usability
Alternatives Considered
Serpstat, AccuRanker and DinoRANK
Other Software Used
Serpstat, DinoRANK, AccuRanker
My secret weapon, a fantastic tool, reliable, great support and always innovating
Pros
- SERP
- Keyword search intent (Is it a buying keyword research etc.)
- Visibility i.e. how may clicks can they expect from the ranking positions.
- Competition analysis unlimited!
Cons
- UX is quite challenging
- Needs to be responsive so it fits all screens
- Quick analysis of competition would be good
Return on Investment
- Very good ROI
- Great for tracking, etc.
- Been a great investment
Alternatives Considered
SE Ranking
Other Software Used
Xero, Google Analytics, Google Search Console
Great for the Price, with Great Capabilities
Pros
- Keyword Research.
- Backlink Profile Analysis.
- Gap Reports.
Cons
- Crawling.
- Brand Mentions.
- Analysis Tools.
Return on Investment
- Provides great capabilities for the price.
- Awesome for SEO beginners.
- Not amazing for SEO experts.
Other Software Used
SEMRush, Majestic SEO, Ahrefs Site Explorer