Name: Appforma
Author: Appforma

Help Desk

Web and Video Conferencing

Customer Support

Augmented Reality Development

Performance Testing

Development

School Management

Education

Business Intelligence (BI)

Collaboration

Data Analytics  and BI Services

Data Discovery and Visualization

Digital Rights Management (DRM)

Document Management

Enhanced 911 (E911)

Enterprise Generative AI

Integrated Workplace Management (IWMS)

Payment Facilitation

Enterprise

Accounting

Trust Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Corporate Volunteering

Employee Monitoring

HR Management

Payroll

Recruitment Agency

Stock Option Plan Administration

Talent Intelligence

Talent Management

Video Interview

Workforce Analytics

Workforce Management

Human Resources

3D Printing

AI Governance

Application Performance Management (APM)

Cloud Migration

Cloud Storage

DevSecOps

Firewall

Fraud Detection

Hadoop-Related

Integration Platform as a Service (iPaaS)

Network Performance Monitoring

Product Implementation Services

Robotic Process Automation (RPA)

Telecom Expense Management (TEM)

Web Scraping

Zero Trust Security Solutions

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Appointment Scheduling

Audience Engagement

Content Management

Cross-Channel Campaign Management

Email Marketing

Email Testing

Employee Advocacy

Enterprise Marketing Management

Marketing Automation

Social Media Advertising

Social Media Management

Survey & Forms Building

Web Analytics

Wholesale Marketplace

Marketing

Job Site Management

Project Management

Waste Management

Professional Services

Customer Relationship Management (CRM)

Social Commerce

Sales

Cloud Access Security Brokers

Secure Access Service Edge (SASE)

User and Entity Behavior Analytics (UEBA)

Security

Camp Management

Digital Forensics

Estate Planning

Vertical-Specific

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Appforma is a marketing software platform focused on small businesses. The software helps companies build a 12-month marketing campaign program that the software executes via social posting, email marketing and advertising. The software also helps with customer retention through loyalty programs and birthday campaigns.

Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.

Max Classic

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GoSquared provides real-time website analytics to sites of all sizes. The real-time dashboard displays website analytics on an individual visitor basis. The Now App displays concurrent analysis (the visitors who are on your site right now) of your site performance. The Trends App displays historical, trends and comparison analysis on real-time data. You don't have to wait 4 - 24 hours in order to compare todays current performance against last years. The Ecommerce App displays the same freshness of data and allows the user to easily filter products by transactions, revenue and quantity.

GoSquared also features a RESTful API for developers to build their own analytics tools. It is the same API that powers GoSquared and there is additional data that isn't found in the dashboards.

GoSquared Free - Access to the Now and Trends realtime web analytics dashboard.

GoSquared Analytics - Everything included in free plus premium analytics features.

GoSquared Suite - The most popular GoSquared plan, full access to our real time analytics dashboards, intelligent live chat and customer data hub.

GoSquared

Appforma

All-in-One marketing platforms typically offer different combinations of marketing functions is an integrated package and are aimed at SMB customers who do not want to purchase several different point systems to handle, for example:  marketing automation, contact management/CRM, content management (including blogging), SEO, social media marketing, and eCommerce.

Appforma is the world’s best local marketing agency, and it’s virtual. 

Founded in 2011 by a team of experienced entrepreneurs and marketers,   Appforma’s mission is to help small businesses grow by providing the most effective, easy to use, affordable and aesthetic marketing solution out there.  
As a result, and after thousands of man hours, Appforma has designed the world’s best virtual marketing agency. 


The combination of appforma's Artificial Marketing Intelligence with creative ideas and amazing content helps local businesses achieve amazing results with limited budgets and minimal time. We made it so easy, that business owners can approve and manage their entire marketing program from their smartphones.

Appforma will:
Create a 12 month program with 50 marketing activities
Run Facebook advertising
Post on Facebook and Twitter
Create and execute email marketing
Run social contests, promotions and polls
Manage and run loyalty program and retention activities
So you’re sure to get: relevant fans, leads and sales

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Lead Management

The process of tracking and managing prospective customers from lead generation to conversion.

Lead nurturing automation

Users can set up targeted drip email campaigns based on time intervals or prospect behavior, to automate the lead nurturing process and move them further down the sales funnel.

Lead scoring and grading

Users can set up the software to automatically rate leads based on calculations such as buying signals, such as form submissions, or page views, and automatically qualify leads based on demographic factors.

Data quality management

The software helps store, manage, and organize data around each lead, and avoid data problems such as duplicate contacts or non-standard formats.

Automated sales alerts and tasks

The software helps ensure that a sales person is notified of lead activity and can act on the information in a timely fashion.

Lead segmentation and distribution

Facilitates the distribution and assignment of leads to sales representatives or teams, ensuring a fair and efficient allocation of leads for follow-up and conversion.

Campaign Management

Users can schedule campaigns and/or events with reminders, announcements, etc.

Calendaring

The software helps users maintain a calendar of all marketing activities.

Event/webinar marketing

Users can streamline event marketing with features such as personalized invitations, registration, reminders and post-event follow-ups.

Social Media Marketing

Using social media networks to help amplify marketing endeavors.

Social sharing and campaigns

Users can incorporate social share buttons into campaigns to allow recipients to easily share content. Users can track shares as well.

Social profile integration

The software incorporates social profile data and social share histories to enhance segmentation and scoring of contacts.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.

Role-based workflow & approvals

Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.

Customizability

Users can customize their instance with features like custom fields and custom objects.

Integration with Salesforce.com

The software can integrate with Salesforce.com bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

Integration with Microsoft Dynamics CRM

The software can integrate with Microsoft Dynamics CRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

Integration with SugarCRM

The software can integrate with SugarCRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

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Appforma

Overview

What is Appforma?