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AppTweak

AppTweak

Overview

What is AppTweak?

AppTweak, headquartered in Brussels, offers their eponymous ASO tools suite, designed to fuel growth for the world’s most popular apps and games by providing actionable insights in a simple interface.

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Learn from top reviewers

GREAT app with great suggestions and overall insightful data

Rating: 6 out of 10
May 30, 2022
IncentivizedVetted ReviewVerified User
We publish mobile apps so we needed a solution to help us figure out how to optimize the search on the App Store and Google Play. We mainly used this for figuring out how to i...
Continue reading
Verified user
C-Level Executive
AppTweak4 years of experience

Trustful ASO tool

Rating: 10 out of 10
May 24, 2022
IncentivizedVetted ReviewVerified User
I use AppTweak for App Store Optimization and market and competitors research. It has the necessary feature to track keywords ranking, optimize keywords and track metadata cha...
Continue reading
Nika Grigoreva
Manager - Other
Senior Performance Marketing Manager, ASO and search
Ada Health
AppTweak4 years of experience

One of the Best ASO Tools

Rating: 9 out of 10
May 19, 2022
IncentivizedVetted ReviewVerified User
1. One of the best ASO tool with many features. 2. Competitor keyword research and overall analysis. 3. Great capability for working on your keywords. 4. It helps in app's org...
Continue reading
Verified user
Employee
AppTweak1 year of experience
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Pricing

View all pricing

Starter

$690

Cloud
per year

Pro

$1,990

Cloud
per year

Guru

$2,990

Cloud
per year

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.apptweak.com/en/pricing?cur…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $69 per month
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Product Details

What is AppTweak?

AppTweak Video

ASO Tool for Apps & Games Driven by Data Science

AppTweak Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
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Comparisons

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Reviews and Ratings

(5)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

User-Friendly Interface: Users appreciate the user-friendly interface of AppTweak, with many reviewers stating that it is easy to navigate and understand. The clear flow within the platform helps users efficiently use the tool without feeling overwhelmed.

Valuable Features: The availability of different plans and the ad intelligence tool are valuable features of AppTweak, as mentioned by several users. They appreciate the flexibility and options provided by these features, which enhance their ASO strategies.

Competitor Analysis: Users find the metadata analysis of competitors helpful for monitoring competitors and improving their ASO score. This feature has been praised by many reviewers for helping them stay ahead of the competition.

Cons:

  1. Frequent changes to the user interface: Some users have mentioned that frequent updates to the user interface make it challenging to adapt to the new version and can consume a lot of time.
  2. Limitations of ad intelligence feature: Users feel that the ad intelligence feature is not as robust as other app tools since it only allows searching by competitors/apps and not by keywords.
  3. Pricing plans: Users suggest that AppTweak should offer plans starting with 6 apps instead of 5, considering that most apps have both Android and iOS versions. Furthermore, some users find the price slightly expensive for tracking keywords, especially when performing ASO for multiple apps.

AppTweak has received several recommendations from users on various features and benefits. The most common recommendations include incorporating business-relevant and competitor keywords in the app description, utilizing AppTweak as a comprehensive tool for app store optimization, and taking advantage of the medium price plan for medium-sized companies.

Users have found AppTweak to be an effective tool for keyword research and competition analysis. They believe that including these keywords in the app description can significantly improve app store ranking. Many users consider AppTweak a must-have tool for improving app store ranking and appreciate its wide range of features and capabilities that help them optimize their apps effectively.

AppTweak offers different pricing plans, catering to various business sizes. Users recommend considering the medium price plan, especially for medium-sized companies, as it provides a good balance between cost and functionality.

Overall, users suggest taking the time to learn the product and schedule a call with an account representative for a detailed overview. They find AppTweak most useful for analysts and designers due to its competitor revenue estimates and live visualizations of the app store. However, users also advise defining target markets in advance, as AppTweak may not be equally strong in all markets. Additionally, they recommend trying AppTweak for a week to experience its benefits and highlight the importance of utilizing the Keyword Efficiency Indexes for keywords.

Reviews

(1-3 of 3)
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GREAT app with great suggestions and overall insightful data

Rating: 6 out of 10
Incentivized
May 30, 2022
Verified User
Vetted Review
Verified User
AppTweak
4 years of experience
Use Cases and Deployment Scope
We publish mobile apps so we needed a solution to help us figure out how to optimize the search on the App Store and Google Play. We mainly used this for figuring out how to improve our listings with each new update that we pushed. We weren't seeing enough traffic so that's why we resorted to this solution.
Pros and Cons
  • analyze competitor data
  • provide suggestions for keywords
  • great for people who are just starting with ASO
Likelihood to Recommend
Well suited:
  • little to no experience doing ASO
  • looking for a budget friendly solution app
  • need to increase traffic to your mobile apps and products
Not that well suited:
  • large companies who are looking for VERY a detailed break down of how their products are performing
  • non tech savvy companies
Most Important Features
  • Ad intelligence
  • Analyzing competitors
  • Keywords suggestions
Return on Investment
  • Been using it from the very beginning so can't say what it would be like without it.
Alternatives Considered
AppTweak is easier to use, for sure. I only briefly tried AppFollow but its Trending Search seemed outdated and not useful at all, hence why we decided to go with AppTweak. I also tried getting in touch with AppFollow's customer support plenty of times and it seemed like it's non-existent.
Other Software Used

Trustful ASO tool

Rating: 10 out of 10
Incentivized
May 24, 2022
NG
Nika Grigoreva
Senior Performance Marketing Manager, ASO and search
Ada Health (Health, Wellness and Fitness, 201-500 employees)
Vetted Review
Verified User
AppTweak
4 years of experience
View profile
Use Cases and Deployment Scope
I use AppTweak for App Store Optimization and market and competitors research. It has the necessary feature to track keywords ranking, optimize keywords and track metadata changes. It shows you the volume of popular keywords, the most popular keywords in a category. It has accurate estimates for generic and brand keywords for markets. A nice feature is changing visual metadata and understanding how your app page will look after the release.
Pros and Cons
  • Keyword ranking
  • Keyword research
  • Monitor performance
  • Keyword analysis
Likelihood to Recommend
It is the best tool to understand the potential volume of keywords in the market and track your keywords ranking and competitors' keywords ranking. It is not so good for market research as downloads and revenue, but the company is working on it with their Market Intelligence tool. I tried it but didn't explore it fully.
Most Important Features
  • Keyword research
  • Keyword ranking
  • Keyword analysis
Return on Investment
  • Positive impact for the visibility
Alternatives Considered
I prefer AppTweak with simple UI and accurate estimates for keywords, and easy navigation, and it fulfills all my expectations.
Other Software Used

One of the Best ASO Tools

Rating: 9 out of 10
Incentivized
May 19, 2022
Verified User
Vetted Review
Verified User
AppTweak
1 year of experience
Use Cases and Deployment Scope
1. One of the best ASO tool with many features.
2. Competitor keyword research and overall analysis.
3. Great capability for working on your keywords.
4. It helps in app's organic performance.
5. This tool comes with regular updates which helps in increasing the usability.
5. In the timeline, we can see historical changes and how they affected essential metrics.
Pros and Cons
  • Competitor keyword research and overall analysis.
  • Great capability for working on your keywords
  • It helps in app's organic performance.
  • This tool comes with regular updates which helps in increasing the usability
Likelihood to Recommend
Best Suited:
1. One of the best ASO tool with many features.
2. Competitor keyword research and overall analysis.
3. Great capability for working on your keywords.
4. It helps in app's organic performance.
5. This tool comes with regular updates which helps in increasing the usability.

Less Suited:
1. The ranking history graph isn't that great looking.
2. Our data is also tracked by competitors using this tool.
3. Pricing of the tool can be worked upon as its costly.
Most Important Features
  • Keyword Rank Tracking
  • App Store Localization
  • ASO Reporting
  • Engagement Tracking
  • Sentiment Analysis
  • Competitor Monitoring
Return on Investment
  • Competitor keyword research and overall analysis.
  • Great capability for working on your keywords.
  • It helps in app's organic performance.
  • Our data is also tracked by competitors using this tool.
  • Pricing of the tool can be worked upon as its costly.
Alternatives Considered
1. One of the best ASO tool with many incredible features.2. Competitor keyword research and overall analysis.3. Great capability for working on your keywords.4. It helps in app's organic performance.5. This tool comes with regular updates which helps in increasing the usability.6. Swift response to queries from the support team
Other Software Used
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