BIDBase

A CRM and operations management database system for UK Business Improvement Districts, from The Wisdom Factory CIC headquartered in Birmingham, West Midlands. Its ‘Projects’ data feature is,for recording things like cleaning, safety initiatives, festivals and other B2C events, floral features, festive lights – in fact anything that isn’t a promotion or B2B event. It also features a MailChimp integration to turn contact lists generated in BIDBase (e.g. in Comms or Custom People Groups) into a MailChimp ‘audience’ and send campaign emails from MailChimp.