Name: Clever Elements
Author: Clever Elements GmbH

Customer Engagement

Help Desk

Web and Video Conferencing

Customer Support

Continuous Integration

Development

Online Proctoring Software

Education

Association Management

Business Intelligence (BI)

Collaboration

Contract Analysis

Data Analytics  and BI Services

Document Generation

File Sync

Enterprise

Accounting

Trust Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Corporate Volunteering

HR Management

Payroll

Recruitment Agency

Succession Planning

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AIOps

API Design

Asset Tokenization

Cloud Storage

Container Management

DevOps

Disk Based Backup

Fraud Detection

Hadoop-Related

Integrated Development Environment (IDE)

Integration Platform as a Service (iPaaS)

Managed Private Cloud

Network Access Control (NAC)

Network Performance Monitoring

Relational Database Management Systems

Requirements Management

SSL Certificate

Tower Servers

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Content Marketing

Customer Loyalty Program

Digital Experience Platforms (DXP)

Email Marketing

Location Intelligence

Marketing Automation

Personalization Engines

Product Management

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

AI Meeting Assistants

Email Signature

Project Management

Task Management

Professional Services

Customer Relationship Management (CRM)

Sales

Cloud Access Security Brokers

Data Loss Prevention

User and Entity Behavior Analytics (UEBA)

Security

Automotive

Catering

Church Management

Estate Planning

Hotel Management

Insurance Claims Management

Law Practice Management

Multiple Listing Service (MLS)

Vertical-Specific

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Clever Elements is an email marketing software designed to streamline and enhance email marketing efforts for businesses of all sizes. According to the vendor, Clever Elements provides a comprehensive set of features to help create, manage, and analyze effective email campaigns. Marketing professionals, digital agencies, e-commerce companies, non-profit organizations, and small businesses across various industries are said to rely on Clever Elements to reach their target audience and drive engagement.

## Key Features

**Dedicated Mail Servers**: According to the vendor, Clever Elements offers dedicated mail servers to ensure enhanced deliverability and performance, catering to high-volume senders and businesses with specific deliverability requirements.

**Check for Duplicates**: Clever Elements includes a built-in feature to check for duplicate email addresses within subscriber lists, which the vendor claims helps maintain a clean and accurate email database by identifying and removing duplicates.

**Click- and Openrate Tracking**: Clever Elements tracks the click-through and open rates of email campaigns, providing insights into the engagement levels and effectiveness of email marketing efforts, according to the vendor.

**Live 360 Analytics**: Clever Elements provides real-time visibility into the performance of email campaigns, allowing users to track key metrics such as open rates, click-through rates, and conversions in real-time, as claimed by the vendor.

**Affiliate Program**: Clever Elements offers an affiliate program, providing users with a 20% commission for successful referrals, allowing them to monetize their network and generate passive income, according to the vendor.

**Unlimited Signup Forms**: Clever Elements allows the creation of unlimited signup forms that can be customized to align with branding and capture relevant information, providing flexibility in capturing new subscribers, according to the vendor.

**250,000 Awesome Customers and Counting**: According to the vendor, Clever Elements has gained the trust of over 250,000 customers worldwide, showcasing the effectiveness and reliability of the platform for businesses of all sizes.

**Get Started for Free**: Clever Elements offers a free plan to get started with their email marketing platform, providing access to essential features and a limited number of monthly emails, according to the vendor.

**Responsive Designs**: Clever Elements offers responsive email templates optimized for different devices and screen sizes, ensuring emails look great and are easily readable on desktops, smartphones, and tablets, as claimed by the vendor.

**Time Controlled Postings**: According to the vendor, Clever Elements allows users to schedule email campaigns to be sent at specific dates and times, enabling them to plan campaigns in advance and deliver them at the most optimal time.

ExpressPigeon is an email marketing system for small to medium sized enterprises from a relatively new (2011) company with an emphasis on look and viewability across multiple devices (i.e. mobile-accessibility) and browser compatibility. Beyond this, ExpressPigeon supports A/B testing and segmentation, for optimization and personalization, and is extensible via its API. A free version is available for contacting up to 500 subscribers, and 50% discounts are offered to non-profits who sign up for an annual plan. Three monthly plans ranging from about $10 to $20 per month round out the pricing options.

ExpressPigeon

Delivra is an email marketing platform featuring advanced segmentation with A/B Testing, an email editor for the non-technically inclined, and mobile-accessible emails. Serving more than 500 companies, Delivra integrates with many popular CRM (SalesForce, Microsoft Dynamics, Netsuite, and more). Delivra merged with Campaign Monitor and Emma in summer 2018, but was acquired by Redbrick in January 2022, and now is a Redbrick brand.

Basic

Professional

Enterprise Plus

Delivra

Clever Elements

Software for bulk creation, sending and tracking of Emails for marketing purposes.

Clever Elements GmbH

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

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Clever Elements

Overview

What is Clever Elements?