Name: Conjura
Price: 2000 USD
Author: Conjura

Customer Success Management Training

Customer Training

Help Desk

Web and Video Conferencing

Customer Support

Accessibility Testing

Beta Testing

Feature Management

Functional Testing

PHP Frameworks

Virtual Reality

Development

Online Proctoring Software

Virtual Classroom

Education

Business Intelligence (BI)

Calendar

Collaboration

Demand Planning

Document Generation

Emissions Management

Intellectual Property (IP) Management

Whistleblowing

Enterprise

Accounting

Accounts Payable

Travel Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

API Management

Cloud Storage

Configuration Management

Custom Software Development Services

Enterprise Printing

Fraud Detection

Integration Platform as a Service (iPaaS)

Managed Detection and Response (MDR)

Managed Public Cloud Infrastructure

Network Behavior Analysis

Network Performance Monitoring

Open-Source Database

Scale-Out Storage

Storage as a Service (STaaS)

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Email Marketing

Employee Advocacy

Market Research

Marketing Attribution

Marketing Automation

Press Release Management

Product Intelligence

Social Media Management

Survey & Forms Building

Video Streaming

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Incentive Compensation Management

eCommerce Analytics

Sales

Cloud Security Posture Management

Security

Aviation

Church Management

Equation Editors

Financial Services CRM

Internet of Medical Things

Physical Therapy

Revenue Cycle Management (RCM)

eDiscovery

Vertical-Specific

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Conjura is an eCommerce data analytics platform that, according to the vendor, aims to provide businesses of all sizes with enhanced visibility over their operations. The platform offers benchmarking, company reporting, and data science capabilities, catering to finance, marketing, and operations professionals, as well as eCommerce leaders in the retail industry.

## Key Features

**eAssessment**: According to the vendor, Conjura's eAssessment feature allows for automated eCommerce brand analysis, enabling businesses to evaluate their key metrics against industry benchmarks. The self-serve platform effortlessly connects a brand's data sources and generates reports in a PDF format.

**Benchmarks**: Conjura offers benchmarking capabilities to compare performance across sales, marketing, traffic, and customer metrics. Users can filter the data by various parameters, such as region, vertical, average selling price, and revenue rank, to gain a comprehensive view of performance metrics.

**Prime Analytics**: The vendor claims that Conjura's Prime Analytics feature facilitates data-driven decision making by providing automated reporting and self-service analytics tools. It consolidates and explores performance data, offering centralized visibility of eCommerce performance. The platform also integrates with leading eCommerce tools and systems.

**Data-driven decision making**: Conjura's data-driven decision-making feature allows users to access key business metrics through dashboards and automated daily reporting. According to the vendor, users can view both real-time and historical data, enabling them to make data-driven decisions promptly.

**Benchmarking tool**: According to the vendor, Conjura's benchmarking tool helps businesses validate their marketing spend and compare their performance against competitors. Users can analyze revenue mix by channel and identify potential areas for improvement based on performance metrics such as click-through rate (CTR), cost per click (CPC), and cost per thousand impressions (CPM) on paid channels.

**Automated audit process**: Conjura's eAssessment platform automates the brand audit process, saving time and resources. The vendor claims that the automated process ensures consistent and in-depth output, providing a comprehensive analysis of a business. The resulting eAssessment report can be used for audits and presentations.

**Data accuracy and integration**: Conjura emphasizes data accuracy by leveraging reliable sources for different metrics, such as Google Analytics for traffic-based metrics and Shopify for revenue-based metrics. The platform allows businesses to merge multiple data sources, providing insights at a granular level, such as customer lifetime value by country, channel, or product category. The vendor states that data integration capabilities are crucial for tracking metrics accurately.

**Centralized data warehouse**: Conjura provides businesses with a centralized data warehouse, which, according to the vendor, serves as a single source for key business metrics. Users can access both real-time and historical data, gaining a comprehensive view of their business performance. Additionally, the platform allows users to export underlying data for further analysis or reporting purposes.

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What is Conjura?