TrustRadius: an HG Insights company

ConvertPlug

Score9 out of 10

2 Reviews and Ratings

What is ConvertPlug?

ConvertPlug, a project of Brainstorm Force in Pune, is a pop up and opt-in plugin for email marketing solution, available in two editions: ConvertPlus, and Convert Pro.

Categories & Use Cases

Top Performing Features

  • Landing page A/B testing:

    The ability to A/B test different versions of landing pages or specific elements on landing pages to see which version converts better, gains more traffic, etc.

    Category average: 6.9

  • Real-time analytics dashboard

    Analytics that show landing page performance metrics such as traffic and conversion rates.

    Category average: 5.3

Areas for Improvement

Deep in its niche, Affordable, Easy to use

Use Cases and Deployment Scope

We faced a very debilitating situation where studiopress and Getresponse pop-ups were not integrating (at all!) last year (Nov. 2021, HOWEVER, Getresponse has now resolved the gap). At that point in time, both the said platforms indicated that they do not support "third parties" and recommended "developer intervention"....in situation where we would be having nearly 250 pop-ups across the 70+ page website. We sought internal control (limited programmer dependency) and wanted a plugin that could fill this gap and convertplug came to our rescue big time! It is very affordable, charges are one-time (yes!) and pop-up customization, marketing and tracking depth are immense.

Pros

  • Integrates well with Wordpress, Studiopress (genesis) and all major email marketing software
  • Impressive variety of pop-ups and ability to customize those
  • "light loading" (less page load time) and mobile friendly for sure
  • Impressive "pop-up behaviour" customization ....right from "When and where on website" to "Which specific country" and much more
  • Adaptable to subscription or e-commerce website architecture as well

Cons

  • Look and feel of templates could use greater westernization. Colors tend to be more oriental/Bright oriented - However color pallets can be changed easily
  • Covert Plus: PLEASE also bring in a content locker!

Return on Investment

  • Immediate ROI, Highly positive case use
  • Customer support could be faster

Alternatives Considered

OptinMonster and Elementor

Other Software Used

Google Ads, Google AdSense, Google Analytics, SpyFu, FileZilla, Google Analytics 360