TrustRadius: an HG Insights company

What is Crosscan?

Crosscan is a retail analytics solution offered by Crosscan GmbH, designed to provide valuable insights into customer behavior and assist retailers in optimizing their stores. The platform is suitable for retailers of all sizes, from small independent stores to large retail chains. Professionals and industries such as retailers, shopping centers, fashion, sports, and telecommunication industries can benefit from Crosscan's comprehensive retail analytics features.

Key Features

Retail Analytics: Crosscan offers retail analytics solutions that provide insights into visitor analysis, store comparisons, staff planning, and product performance. Retailers can use the data to improve customer engagement, increase loyalty, optimize sales floor space, and enhance service levels.

Store Analytics: Crosscan's store analytics feature allows retailers to analyze data related to their individual stores, including store data analysis, sales analysis, staff planning, and product performance. Retailers can evaluate store performance, identify trends, and make data-driven decisions for improvement.

Customer Analytics: Crosscan's customer analytics feature provides insights into visitor frequencies, demographics (age/gender), path analysis, and heat mapping. Retailers can understand customer preferences and behaviors, optimize store layouts, and enhance customer experiences. The data can be used to target customers effectively, increase loyalty, and improve service levels.

Customer Connection: Crosscan's customer connection feature helps retailers strengthen customer relationships and enhance the shopping experience. It includes targeted customer approaches, loyalty programs, store layout optimization, and increased service levels. Retailers can engage customers, build loyalty, and increase sales.

Occupancy Levels: Crosscan's occupancy levels feature allows retailers to manage and control the number of people in their stores in real-time. The system accurately counts the number of people entering and exiting the store and can trigger actions when a predetermined occupancy threshold is reached. Retailers can ensure compliance with occupancy regulations, manage crowd control, and optimize store operations.

Categories & Use Cases