Currency Alliance

Currency Alliance is an enterprise-class SaaS platform that provides Point Bank and Loyalty Rules Engine functionality for large clients. This platform helps with the management of loyalty programs by integrating with client's CRM systems to allow businesses to keep their customer data in one place. With Currency Alliance, any loyalty currency can be supported and it also allows exchange between currencies. Integration with third-party systems is easy via API, enabling issuance of points based on any desired purchase or non-purchase activity.