TrustRadius: an HG Insights company

DataForSEO

Score10 out of 10

5 Reviews and Ratings

What is DataForSEO?

DataForSEO API is designed for SEO-software companies and agencies. With DataForSEO users can build SEO-software, from a simple rank tracking solution to an enterprise-level SEO platform. DataForSEO's main products are SERP API, Keywords Data API, and DataForSEO Labs API. Using DataForSEO APIs, users get such data as rankings, Search Volume, Top 100 results from search engines, On-Page data and much more.

The vendor states they've made their project live because they believe they can help companies fill their SEO-data needs better than any alternative.

Categories & Use Cases

Media

DataForSEO

Top Performing Features

  • Keyword analysis

    The tool analyzes the content of your site to help discover the right keywords.

    Category average: 8.7

  • Backlink management

    The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.

    Category average: 7.7

  • SERP ranking tracking

    The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

    Category average: 8.1

Areas for Improvement

  • Global SEO

    The tool integrates with non-U.S.-based search engines and works in multiple languages.

    Category average: 7.9

  • Multi-domain support

    For SEO agencies, the tool allows users to track multiple domains in one instance.

    Category average: 8.5

  • Integration with web analytics tools

    The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).

    Category average: 8.6

DATA FOR SEO

Use Cases and Deployment Scope

We're a small BC agency doing local SEO for service businesses. DataForSEO gives us real keyword volume, live SERP and Map Pack positions, real People Also Ask questions, and competitor backlink gaps. Pay-per-call pricing beats per-seat subscriptions for a shop our size. It's an API, great tool to have

Pros

  • This is a pay per use to do not have to spent money to monthly high cost.
  • This tool has a great data

Cons

  • I did not find any flaw

Return on Investment

  • This is purely pay per use. So I pay what I use it for.

Usability

Alternatives Considered

Manage Backlinks

Other Software Used

Hostinger, Claude Code, OpenAI Codex