Name: Discovery Data MarketPro
Rating: 9 (1 reviews)
Author: Discovery Data

Help Desk

Web and Video Conferencing

Customer Support

Help Authoring

Development

Business Intelligence (BI)

Collaboration

Data Discovery and Visualization

Electronic Signature

Partner Relationship Management

Quality Management

Whistleblowing

Enterprise

Accounting

Loan Origination

Trust Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Corporate Volunteering

Employee Engagement

HR Management

Leave Management

Payroll

Recruitment Agency

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

3D Printers

AIOps

Browser

Bug Bounty

Cloud Migration

Cloud Storage

Compliance Consulting

Container Security

Data Center Power

Data Virtualization

Database Management

DevOps

Enterprise Service Bus

Fraud Detection

Integration Platform as a Service (iPaaS)

Network Performance Monitoring

Process Mining

Product Implementation Services

Requirements Management

Scale-Out Storage

Software Defined Networking (SDN)

Software Distribution

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Brand Intelligence

Competitive Intelligence

Content Management

Email Marketing

Email Testing

Local Listing Management

Marketing Automation

Social Media Management

Survey & Forms Building

Virtual Event

Web Analytics

Marketing

AI Meeting Assistants

Project Management

Professional Services

Customer Relationship Management (CRM)

Lead Generation Services

Sales

Antivirus

Security

Assisted Living

Estate Planning

Jail Management

Mental Health

Multiple Listing Service (MLS)

Pharmacy

Scholarship Management

Veterinary

Vertical-Specific

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Discovery Data is a provider of data, insights, and analytics on the firms and people driving the financial services and insurance industries across North America. Their intelligence enables asset and wealth management firms, insurance companies, and service and technology providers to target opportunities and execute go-to-market initiatives. MarketPro is the company's market intelligence tool.

Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking.

Semrush can be acquired for as little as $69.95 on a monthly basis (with a 7-day money back guarantee in place of a free trial) with the Pro pack, up to $549.95 per month with the Business pack; features and tools are the same across tiers, only usage limits change. Discounts are available for annual subscription. Semrush boasts well-known users, like Forbes, Paypal, Wells Fargo, and many marketing agencies.

Guru

Business

Semrush

For marketing managers, Similarweb offers competitive analysis across websites and apps, offering insights into traffic sources, user engagement, and market trends. Beyond SEO, Similarweb supports overall digital performance, helping businesses benchmark against competitors and uncover growth opportunities across industries.

Web Intelligence - Starter

Web Intelligence - Professional

Web Intelligence - Team

Sales Intelligence - Individual

Web Intelligence - Enterprise

Shopper Intelligence - Business

Similarweb

Discovery Data MarketPro

Market intelligence software determines what intelligence is needed, collects it by searching its environment and delivers it to marketing managers who need it. Marketing intelligence software can be deployed using an on-premises or software as a service (SaaS, or cloud-based) model. These systems take data from disparate data sources, such as web analytics, business intelligence, call center and sales data - which often comes in separate reports - and puts them into a single environment.

Market Intelligence

Discovery Data

Discovery Data Delivers Actionable Intelligence

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

Contact information

Information about individual contacts is available and high quality.

Keyword analysis

The tool analyzes the content of your site to help discover the right keywords.

SERP ranking tracking

The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

Competitive analysis

The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.

Financial Research

The most important features for the effectiveness of a financial research platform

Industry and Sector Research

The quality and completeness of analyses and research on the overall performance and outlook of specific sectors and industries

Independent Research Access

The ability to access third-party analyses, e.g., Morningstar reports

Search Tools

The quality and effectiveness of tools to help locate specific and relevant information within the platform

Industry-Specific Information

The quality and completeness of industry-specific information, e.g., the progress or success of clinical trials in the pharmaceutical industry

Macroeconomic News

The quality and completeness of news and information about current macroeconomic events and trends

Market Research

Tools and techniques that enable qualitative and quantitative research into consumer markets.

Competitor and Industry Benchmarking

Enables users to compare their performance against specific competitors or their industry as a whole. This may include cross-channel traffic, audience engagement, market share, tech stacks, strategy, etc.

Competitor Research

Quantitative and qualitative tools that are used to identify competitors and assess their strengths and weaknesses, with a view toward identifying competitive advantages and opportunities for improvement.

Web Traffic Analysis

The ability to analyze, segment, and track competitive web traffic with usage metrics based on traffic share, pricing, paid search, demographics, geographic region, customer journeys, engagement, user sentiment, etc.

Consumer Feedback

The ability to collect feedback from customers, prospects, focus groups, interviewees, etc.

Competitor alerts

Alerts notify users when their competitors have entered a new customer segment, modified their strategy, incorporated new products or services, changed their prices for specific products, etc.

Market Insights and Reports

Reports, newsfeeds, and information related to events, industry trends, or competitive insights.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

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Discovery Data MarketPro

Overview

What is Discovery Data MarketPro?