Dyrect

Dyrect is a one-click product registration and post-sales experience platform which enables brands to collect first-party data of their customers from marketplaces (like amazon) and offline channels. This is to help brands:

- Decrease their marketplace dependency. Increase Website Sales

- Increase repeat sales & CLTV by enabling upsell & cross sell opportunities.

- Increase Profitability

Retaining customers is what helps brands survive and grow in the long run, and customer data drives retention. But changing privacy laws is severely undermining the ability of companies to re-market.

1. Google has announced that it will stop the use of third-party cookies in Chrome by the end of 2024.
2. Apple iOS 14 Apple devices will have limited Facebook Ads functions and tracking for app and web conversion events.

Google and Apple blocking third-party cookies and limiting data access to apps like Facebook, will hinder the remarketing and retargeting efforts for many brands.

First-party customer data provides a path to successful remarketing. Dyrect automates this process of collecting first-party data, including the process of bringing first-party data of all customers including marketplace (Amazon) and retail customers.