Name: Email Sending Application
Price: 2 USD
Author: SMTPMaster

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The Email Sending Application, developed by SMTPMaster, is a reliable and efficient tool designed to facilitate the sending of emails. According to the vendor, this application is suitable for businesses of all sizes, from small startups to large enterprises. It is used by professionals in various industries, including marketing, sales, e-commerce, non-profit organizations, and educational institutions, to send personalized emails, nurture leads, promote products or services, and engage with their target audience effectively.

## Key Features

**Create Your Own Campaign**: According to the vendor, users can easily create personalized email campaigns in minutes. The application allows for the collection of customer data through these campaigns, which can be used for targeted segmentation and future targeted campaigns.

**Contact List Segmentation**: The vendor claims that the Email Sending Application allows users to quickly group email lists into specialized audiences based on customer actions, behavior, and interests. This feature enables users to target specific audiences with tailored email marketing campaigns.

**Email Template Builder**: The Email Sending Application provides a drag-and-drop editor that allows users to customize their email templates effortlessly. According to the vendor, users can add, edit, delete, and categorize email templates, and choose from pre-installed templates or upload third-party templates.

**Track Your Email Report**: The vendor states that the Email Sending Application provides valuable insights into the performance of email campaigns. Users can track open, click, and bounce rates to refine content and improve engagement. Additionally, users can identify who opened and clicked on their emails.

**Email Lists Management**: According to the vendor, the Email Sending Application offers efficient management of email lists, subscribers, fragments, and custom fields. Users can integrate email lists directly on their websites to collect new subscribers and send welcome emails. The application also allows for the setup of autoresponders for enhanced communication.

**Email Blacklist**: The Email Sending Application includes a feature that enables users to prevent specific email addresses from receiving their emails by blacklisting them. Users can also import large unsubscribe lists to ensure compliance with the CAN-SPAM Act.

**Email Lists Editing Tools**: The vendor claims that the Email Sending Application allows users to merge multiple lists into one or divide a single list into sections for better organization and management. Existing email lists can be synced for streamlined workflow.

**Email Suppression Lists**: Users of the Email Sending Application can create suppression lists to exclude specific contacts from receiving emails. This feature ensures compliance with unsubscribe requests and helps prevent spam complaints.

**Email Campaign Management**: According to the vendor, the Email Sending Application offers easy modification of email campaigns and autoresponders. Users can schedule campaigns, manage campaign groups or tags, and analyze open and click rates of past campaigns for better decision-making.

**Manage Email Templates**: The Email Sending Application allows users to add, edit, delete, and categorize email templates to suit their needs. Users can choose from pre-built templates or upload third-party templates. The drag-and-drop editor provided makes customization a breeze.

Basic

ExpressPigeon is an email marketing system for small to medium sized enterprises from a relatively new (2011) company with an emphasis on look and viewability across multiple devices (i.e. mobile-accessibility) and browser compatibility. Beyond this, ExpressPigeon supports A/B testing and segmentation, for optimization and personalization, and is extensible via its API. A free version is available for contacting up to 500 subscribers, and 50% discounts are offered to non-profits who sign up for an annual plan. Three monthly plans ranging from about $10 to $20 per month round out the pricing options.

ExpressPigeon

Free

Advanced

Twilio SendGrid

Email Sending Application

Software for bulk creation, sending and tracking of Emails for marketing purposes.

SMTPMaster

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

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Email Sending Application

Overview

What is Email Sending Application?