Overview
What is FlightPath?
FlightPath is a digital marketing agency that specializes in assisting B2B and B2C organizations of all sizes in navigating the complexities of the digital world. According to the vendor, their range of services includes digital strategy, social media, digital marketing, UX/web design, paid media, search,...
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Product Details
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- Tech Details
What is FlightPath?
FlightPath is a digital marketing agency that specializes in assisting B2B and B2C organizations of all sizes in navigating the complexities of the digital world. According to the vendor, their range of services includes digital strategy, social media, digital marketing, UX/web design, paid media, search, and email. FlightPath caters to businesses of all sizes, from small businesses to large enterprises. Marketing professionals, digital marketing managers, brand managers, social media managers, advertising agencies, and nonprofit organizations are among the professions and industries that the vendor claims benefit from FlightPath's expertise.
Key Features
According to the vendor, FlightPath offers the following key features:
Digital Strategy: FlightPath helps businesses develop a clear understanding of their target audience and create a framework for telling their story in a logical sequence. They focus on identifying audience segments, defining creative messaging, and determining the most relevant digital touchpoints to achieve business objectives.
Social Media: FlightPath provides a range of social media services to drive engagement and build relationships with target audiences. They offer organic content creation, paid media planning and buying, community management, and customer service functions across various social media platforms. The vendor states that FlightPath's social media campaigns are executed in a highly regulated environment, ensuring compliance with industry guidelines.
Digital Marketing: FlightPath's digital marketing services aim to drive traffic, build engagement, score meaningful conversions, and cultivate long-term relationships. They offer smart, cost-effective, and integrated campaigns that focus on relevant targets. According to the vendor, FlightPath's core digital marketing channels include social media and content marketing, search engine marketing (PPC and SEO), programmatic and display advertising, paid social campaigns, and targeted email.
UX/Web Design: With over 20 years of web design and development experience, FlightPath specializes in creating highly functional B2B and B2C websites, landing pages, apps, and digital experiences. They leverage a variety of CMS platforms, such as AEM, WordPress, Drupal, and Umbraco. The vendor claims that FlightPath's web design approach focuses on flexibility, scalability, search engine visibility (SEO), ease of use, brand consistency, clarity of communication, accessibility across devices, and delivering surprise and delight to users.
Paid Media: FlightPath offers paid media services to drive awareness, consideration, customer acquisition, and loyalty. They specialize in B2B and B2C digital media strategies, leveraging various channels to maximize reach and impact.
Search: FlightPath provides search engine optimization (SEO) and search engine marketing (SEM) services to ensure high search engine visibility for their clients' properties. They focus on optimizing website content and implementing paid search campaigns to target users who have expressed purchase intent.
Email: FlightPath offers targeted email marketing services to keep their clients' products, services, and special offers top of mind for their target audience. They create impactful and personalized email campaigns that resonate with recipients and drive engagement.
FlightPath Technical Details
Operating Systems | Unspecified |
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Mobile Application | No |