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EasyMail7

Score5 out of 10

1 Reviews and Ratings

What is EasyMail7?

G-Lock EasyMail7 is an in-house email marketing software designed for Windows. According to the vendor, it serves as a solution for businesses of various sizes, including marketing professionals, sales teams, e-commerce businesses, non-profit organizations, and digital agencies. EasyMail7 operates on a hybrid client-server model, ensuring secure campaign management with locally stored data.

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Categories & Use Cases

Product Demos

Top Performing Features

  • List management

    This involves creating, filtering, editing, merging and de-duping lists of contacts.

    Category average: 8.3

  • WYSIWYG email editor

    Users can create html emails through a drag-and-drop interface, without html coding knowledge.

    Category average: 8.4

  • Dynamic content

    Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

    Category average: 8

Areas for Improvement

  • Email deliverability reporting

    The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

    Category average: 8.7

  • Triggered drip sequences

    The software allows users to set up automatic / drip email campaigns triggered by certain events.

    Category average: 8

  • Ability to test dynamic content

    Users can test dynamic content prior to launching a campaign.

    Category average: 7.6

A Decent Email Marketing Solution

Pros

  • Manage various lists.
  • Manage different campaigns.
  • Allow you to unsubscribe recipients easily.
  • Allow you to create an email flow and date them.

Cons

  • The functionality of the product could be easier.
  • It can be tough to find features you're looking for within the product (but they're usually there).
  • Scheduling process could be clearer.
  • Most features could be streamlined or simplified better.

Return on Investment

  • Low risk for investment cost.
  • Potential for greater reach to new or existing clients.
  • Clumsy interface causes use to take more time, however.