TrustRadius: an HG Insights company

What is HORDUS.ai?

Hordus AI is a Generative Engine Optimization (GEO) platform and managed service that helps organizations measure, improve, and monitor how they are represented across AI-powered search and answer engines, including large language models (LLMs) and AI assistants. The platform is designed for businesses that want to understand how AI systems answer questions about their brand, products, competitors, and industry.

Core Capabilities
Hordus AI combines AI visibility analytics with content strategy and optimization workflows. Key capabilities include monitoring AI-generated responses across multiple AI platforms, tracking brand mentions, citations, and answer share for relevant prompts, identifying content gaps and optimization opportunities, analyzing competitor visibility and positioning, auditing websites for GEO readiness, recommending content improvements intended to increase the likelihood of being referenced by AI systems, and measuring changes in AI visibility over time through reporting and dashboards.

Managed GEO Approach
In addition to its software platform, Hordus AI offers a managed service in which GEO specialists review AI visibility data, prioritize optimization opportunities, and develop content. This approach combines AI-assisted analysis with human review and editorial oversight to support ongoing GEO initiatives.

Typical Use Cases
Organizations can use Hordus AI to understand how AI platforms represent their brand, improve the discoverability of products and expertise in AI-generated answers, benchmark visibility against competitors, and measure the impact of GEO efforts over time. The platform is designed primarily for B2B organizations that rely on organic discovery, thought leadership, and digital content as part of their marketing strategy.

Categories & Use Cases

Media

Screenshot of the dashboard to track answer share, citation shifts, top source domains, and competitive position over time.
Screenshot of the Site Audit engine, which evaluates page structure, schema, FAQs, accessibility, and technical GEO readiness so your own pages become more citable and useful to models.
Screenshot of how Hordus turns visibility gaps into content opportunities, briefs, and article generation workflows tuned to the prompt and competitive context.
Screenshot of where Hordus identifies the prompts, journeys, competitors, and audience contexts that shape AI-driven discovery in your category.

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Screenshot of the dashboard to track answer share, citation shifts, top source domains, and competitive position over time.