Name: Keywee
Author: Keywee inc.

Customer Success Management Training

Customer Training

Help Desk

Web and Video Conferencing

Customer Support

AI Development

Accessibility Testing

Beta Testing

Continuous Integration

Cross-Browser Testing

Feature Management

Functional Testing

Development

Business Intelligence (BI)

Calendar

Collaboration

Emissions Management

Enterprise Content Management

Enterprise

Accounting

Accounts Payable

Crypto Tax

Treasury Management

Finance and Accounting

Applicant Tracking

Compensation Management

Corporate Learning Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AIOps

API Management

Cloud Storage

Custom Software Development Services

Database-as-a-Service (DBaaS)

Enterprise Printing

Fraud Detection

Game Engine

Integration Platform as a Service (iPaaS)

IoT Device Management

Managed Private Cloud

Mobile Device Management (MDM)

Monolithic Frame-based Disk Arrays

Network Performance Monitoring

Requirements Management

Unified Communications Monitoring

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Customer Advocacy

Ecommerce Personalization

Email Marketing

Marketing Automation

Mobile Advertising

Product Intelligence

Social Media Management

Survey & Forms Building

Video Streaming

Web Analytics

Marketing

AI Meeting Assistants

Project Management

Professional Services

Customer Relationship Management (CRM)

Government Contracting

Sales Enablement

eCommerce Analytics

Sales

Cloud Security Posture Management

Security

Apparel

Banking

Direct Secure Messaging

Financial Services CRM

Geographic Information

Medical Office EMR & EHR

Mental Health

Text Analysis

Vertical-Specific

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Keywee is a platform and managed service designed for the paid media and content distribution needs of publishers. It caters to publishers of all sizes, including small, medium, and large publishing companies. Keywee is used by publishers, content creators, digital marketers, media companies, and news organizations.

## Key Features

**Audience Development & Email Acquisition**: Keywee's platform helps publishers build an engaged and loyal audience through data-driven copy and targeting. It drives low-cost, high-quality audiences from popular social media platforms like Facebook, Instagram, and YouTube.

**Branded Content**: Keywee enables publishers to meet their traffic and video view goals while maintaining profitability. It predicts the cost of branded content campaigns in advance and paces paid traffic accordingly.

**Paid Subscribers**: Keywee helps publishers convert loyal readers into paying customers by connecting them at the optimal point of engagement. It supports various subscription models, such as content previews, metered paywalls, and premium content tiers.

**E-Commerce & Affiliate Content**: Keywee helps publishers maximize ROI for on-site and affiliate purchases. It drives relevant traffic of "bottom-of-the-funnel" audiences who are likely to make a purchase.

**Ad Revenue**: Keywee helps publishers increase ad revenue while staying policy compliant on platforms like Facebook. It automatically adjusts budgets across multiple ad sets and optimizes Facebook bids on an article level.

**Leverage Keywee's Historic Database**: Keywee compares a publisher's content to millions of other pieces, informing ranking, targeting, and creative generation to optimize content distribution strategies.

**Analytics and Insights You Can Actually Act On**: Keywee provides publishers with a purpose-built dashboard offering actionable analytics and insights for informed decisions on content distribution and audience engagement strategies.

Keywee is a content marketing solution driven by automation to serve ads targeting qualified audiences.

Free

Basic

Data-Driven

Standard

Solo

Professional

Business

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools.

Managed Services + SaaS

Keywee

Content marketing is any marketing format that involves the creation and sharing of media and publishing content in order to acquire customers. Content Marketing’s basic premise is to provide some valuable information that stops short of a direct sales pitch or call to action, but which seeks to positively influence a customer in some way. This information can be presented in a variety of media, including news, video, white papers, ebooks, infographics, case studies, how-to's, Q&A’s, photos, etc. Content marketing software is designed to assist in building this content by scouring the web for relevant articles and managing and organizing marketing assets.

Content Marketing

Keywee inc.

Content Creation

Features related to the creation of content for marketing purposes.

Ideation

Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.

Approval workflows

Allows users to lay out and track, in some cases automatically, workflows for content approval.

Content collaboration

Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.

Content calendar

Allows users to schedule and plan the creation and/or distribution of content.

Network for content licensing/production

Includes access to a database of content that can be licensed or a talent network for licensed content production.

Payment/Resource management

Allows users to budget for content creation costs and/or make payments to contractors, agencies, etc.

Content Publishing

Features related to the organization and distribution of marketing content.

Content hub

Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.

Forms / Gated content

Users can set up forms for lead generation, which can be used to gate content. Forms may pop-up (to gate the site itself) or prompt users to register for a download.

Embedded CTAs

Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.

Content distribution

Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.

Content promotion

Includes tools for promoting content by connecting to paid and earned media channels.

Content automation

Allows users to set up automated distribution, personalization and/or curation.

Content Reporting & Analytics

Features related to tracking, measuring, and analyzing content creation processes and content performance.

Audience profiling and targeting

Determines profiles—types that can be used for segmentation—based on audience behavior or demographics. Helps deliver targeted content via website personalization and/or marketing automation campaigns.

Closed-loop tracking and reporting

Tracks the impact of content on the buyer’s/customer’s journey and ROI.

Content performance analytics

Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.

Campaign optimization dashboard

Provides a quick view on content performance and allows users to make changes to which channels and which content is being promoted or displayed.

Competitive analytics

Provides a view on competitors' content performance and/or strategy for comparison.

Content production analytics

Analytics around time and money spent for content production.

Page-level engagement analytics

Analytics around audience engagement with individual pages of content, for a granular look at content performance.

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Keywee

Overview

What is Keywee?