KonceptApp

KonceptApp, developed by SpiceFactory, is a solution designed to streamline the process of prototyping and usability testing. According to the vendor, this tool aims to empower UX designers, product managers, UI designers, web developers, and mobile app developers to create fully interactive prototypes for web, iOS, and Android platforms. The product is said to be suitable for companies of various sizes, from startups to large enterprises, in different industries.

Key Features

Prototyping: According to the vendor, users can create fully interactive prototypes for web, iOS, and Android platforms using a simple drag-and-drop editor. The aim is to facilitate the creation of realistic prototypes in a shorter timeframe and assist in making informed UX design decisions.

Usability Testing: The product allows users to conduct usability tests on interactive prototypes to evaluate different UI elements, layouts, and app interactions. Users can create tasks and invite participants to test important interactions, with the goal of gaining detailed insights to validate ideas.

5 Second Test: According to the vendor, this feature enables users to understand users' first impressions of app design by sending a link to an app screen, menu, or complete UI for testing. Instant answers about UX design effectiveness are said to be provided.

Click Tests: Users can utilize this feature to gather information on how users interact with screens by asking them where they would click to perform a task. Heatmaps are available to visualize user click patterns and duration.

Navigation Tests: The product offers the capability to analyze how users navigate through app prototypes by assigning tasks and observing their journey. The aim is to identify potential distractions, bottlenecks, and points of friction.

Build Code-Free Native Prototypes: According to the vendor, users can choose the device type (Web, iOS, Android) to create prototypes with a native feel. Static designs can be uploaded, and gestures and transitions can be added to create interactive and realistic prototypes for testing.

Instantly Share to Get Feedback: Users can share prototypes instantly with key stakeholders to provide a realistic experience of the finished app. Prototype links can be easily sent via email for easy access.

Create Tasks for Remote Users: This feature allows users to create tasks with instructions for usability testing and conduct hassle-free usability tests with remote users.

Get Powerful User Behavior Analytics: The product provides an Analytics Dashboard to analyze user behavior data. Users can understand how users interacted with the prototype, track user acceptance and completion of tasks, and generate heatmaps to visualize user interactions.