Lead Liaison

Lead Liaison is a cloud-based sales and marketing automation solution. This solution provides equal focus to sales support with solutions such as a hot-lead dashboard, Buy Signals and a live ticker alert of businesses on the customer's website.

Marketing Automation Features

Email & Online Marketing Features

• WYSIWYG Email Editor
• Automated Email Responses
• Triggered Email
• Scheduled Emails
• Delivery Tracking
• Drip Email Marketing
• Landing Pages
• WYSIWYG Landing Page Editor
• Forms, A/B Testing - Emails
• Dynamic Content, Dynamic Content Testing (pre-send)
• Mobile Optimized
• Dynamic Delivery

Lead Management Features

• Marketing Lead Database
• Lead Segmentation
• Lead Nurturing/Multi-touch Campaigns
• Lead Scoring and Grading
• Online Behavior Tracking
• Multi-Channel Tracking (Web/Mobile)
• Data Quality Management
• Automated Sales Alerts and Tasks
• CRM Integration (Data Sync)
• Lead Lifecycle Workflows
• Sales Intelligence
• Sales Campaigns
• Custom Fields

Campaign Management Features

• Calendaring
• Event/Webinar Marketing
• Program Management

Social Marketing Features

• Social Sharing and Campaigns
• Social Profiles
• Social Analytics

Reporting & Analytics Features

• API / Integrations
• Customization
• Data Import & Export
• Output Document Generation
• Sandbox / Test Environment

Platform & Infrastructure Features

• API / Integrations
• Data Import & Export
• Output Document Generation
• Sandbox / Test Environment

All-in-One/Other Features

• Content Management System
• Reverse IP Lookup