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What is Leadrat Real Estate CRM?

Leadrat is a real estate CRM platform designed for builders, developers, brokers, and property sales teams. The platform centralizes lead capture from websites, property portals, digital advertising campaigns, WhatsApp, and other lead sources into a single workspace. Sales teams can track enquiries, manage follow-ups, schedule site visits, monitor lead progression, and maintain visibility across the entire sales pipeline.

The platform helps real estate businesses improve response times, reduce missed opportunities, and increase operational efficiency through structured lead management workflows. Leadrat provides tools for lead assignment, activity tracking, team collaboration, sales reporting, and performance monitoring. Managers gain visibility into team productivity and pipeline performance through dashboards and reporting features.

Designed specifically for the real estate industry, Leadrat supports organizations seeking greater control over lead handling processes, improved follow-up consistency, and enhanced sales team accountability. The platform is suitable for developers, channel partners, and brokerage firms looking to manage customer interactions from initial enquiry through sales closure.