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Lengow

Lengow

Overview

What is Lengow?

Lengow is the feed and product listing management offering from the French company of the same name.

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Recent Reviews

TrustRadius Insights

Easy-to-use Platform: Reviewers have consistently found Lengow to be very easy to use and intuitive. They appreciate the simplicity of …
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Reviewer Pros & Cons

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Pricing

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What is Lengow?

Lengow is the feed and product listing management offering from the French company of the same name.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Demos

How to track your sales performance thanks to Lengow?

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Product Details

What is Lengow?

Lengow is an e-commerce automation solution that aims to help brands and distributors improve their performance, automate their business processes, and grow internationally. According to the vendor, Lengow enables users to increase visibility for products sold by online retailers around the world on all distribution channels: marketplaces, comparison shopping engines, affiliate platforms and display/retargeting platforms.

Since 2009, Lengow has integrated more than 1,600 partners into its solution to provide a powerful platform to its 4,600 retailers and brands in 42 countries around the world, says the vendor.

Lengow Competitors

Lengow Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(3)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Easy-to-use Platform: Reviewers have consistently found Lengow to be very easy to use and intuitive. They appreciate the simplicity of choosing from a wide range of available channels, reducing IT workload significantly.

Useful Exclusion Rules: Some reviewers have found the exclusion rules provided by Lengow to be very useful once they learned how to use them, allowing for more customization in their marketplace selling strategies. The TAGs feature is also appreciated by some users.

Good Technical Support: Several reviewers appreciated the availability of technical support and felt that representatives were engaging and helpful both during setup and ongoing support.

Lengow: Negative User Reviews Summary

Copy and Paste Limitations: Some users have mentioned that Lengow lacks the ability to copy and paste with rules across various channels.

Inaccurate Channel Connection Information: According to some reviewers, not all channels are easy to connect to, and for certain ones, the information about matching attributes is not 100% accurate.

Unintuitive Technical Explanations: Several customers have stated that Lengow could improve technical explanations of its software in a more intuitive manner.

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
February 12, 2024

My experience with Lengow

Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use Lengow to sell our products in Amazon, eBay, Decathlon and CDiscount. Lengow allows us to avoid building direct integrations with marketplaces, this brings benefits. It also facilitates the updating of products and orders.
  • Marketplaces Integration
  • Products info updates
  • User friendly graphic
  • Attribute editing rules
  • Real time API stock integration
  • More marketplaces
We have a PIM, which displays a product feed in JSON format. With Lengow we were able to import it very easily and then we connected it to a marketplace. Price and quantity updates are very frequent, this allows us to provide always updated data to customers. It is difficult to create promotions from the interface of Lengow, but once you learn you can do it easily.
Ad Auctions
N/A
N/A
Ad Campaigns (8)
42.5%
4.3
Ad campaign creation
40%
4.0
Ad deployment
40%
4.0
Display advertising
50%
5.0
Ad display and retargeting segmentation
50%
5.0
Sequence targeting
50%
5.0
Contextual advertising
30%
3.0
Social advertising
40%
4.0
Ad management
40%
4.0
Ad Reporting & Analytics (5)
40%
4.0
Ad dashboards
40%
4.0
Ad performance reports
50%
5.0
Ad conversion tracking
40%
4.0
Ad attribution reporting
30%
3.0
Ad forecasting and optimization
40%
4.0
  • Easy opening of new marketplaces
  • Sales support
  • Saving money in the integrations
Lengow turned out to be much cheaper, for our current needs it was enough. However ChannelAdvisor is a valid alternative more complete and with more tools available.
Adobe Commerce (Magento Commerce), Akeneo, ChannelAdvisor
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