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Lumen5

Score8.2 out of 10

5 Reviews and Ratings

What is Lumen5?

Lumen5 in Vancouver aims to enable teams to create social media content in minutes, working with enterprise brands, organizations, and creatives to produce engaging videos that get results. Powered by AI and designed for business, the vendor states their platform allows users to focus on storytelling while relying on technology to bring ideas to life. Lumen5 is presented as an ideal solution for social media and marketing teams to drive growth, scale their business, and increase engagement.

Great Tool for Text to Video Conversion

Use Cases and Deployment Scope

Being in a creative space is not an easy task and coming up with videos on a frequent basis for clients in need of an hour. Most of the time clients don't have enough budget to recreate entire videos from scratch and wanted to leverage already existing content and material to be further utilized in a different format for purpose of marketing. This product is a perfect offering where we convert articles and artifacts from different clients into interesting videos which are for utilizing for marketing and sale purpose the time to market for the creation of this video is very less with the help of artificial intelligence technology.

Pros

  • Text to video conversion
  • Available template
  • Customisation of script

Cons

  • More templates for creative representation
  • Better voice over option
  • Support for stock videos options

Most Important Features

  • Text to video creation automatically
  • Voice over with background music
  • Template creation for less effort in editing

Return on Investment

  • Less time to market in terms of video creation
  • Higher customer engagement
  • Low OPEX cost

Other Software Used

Canva, Adobe After Effects

Intuitive, uncomplicated video creation tool that is easy to learn and creates great results

Pros

  • Saves time
  • User-friendly
  • Easy to learn
  • Creates good looking videos

Cons

  • Audio options aren't great
  • Previews sometimes lag
  • Needs some more templates

Most Important Features

  • Speed
  • AI-integration
  • Easy to learn

Return on Investment

  • Reduced time taken to create videos significantly
  • We no longer need to outsource video creation
  • Videos get great engagement

Alternatives Considered

Adobe Premiere Pro and iMovie

Other Software Used

iMovie, Pixlr, Zoom, Slack, Zapier