Name: MailOptin
Price: 69 USD
Author: Proper Fraction

Help Desk

Web and Video Conferencing

Customer Support

Bug  Tracking

WebOps

Development

Business Intelligence (BI)

Collaboration

Visual Collaboration

VoIP

Enterprise

Accounting

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

On-Demand Payment

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

3D Printers

API Management

App Development

Browser

Cloud Storage

Component Content Management

Data Observability

Enterprise Architecture Management

Fraud Detection

Hosted Virtual Desktop

Hyper-Converged Infrastructure

Integration Platform as a Service (iPaaS)

Internet of Things (IoT)

Interoperability

MLOps

Network Access Control (NAC)

Network Performance Monitoring

Remote Support

Requirements Management

Security Awareness Training

Session Border Controllers

Voice Recognition

Web Application Firewalls

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Business Card Scanning

Content Management

Content Marketing

Digital Signage

Direct Mail Automation

Email Management

Email Marketing

Event Registration

Marketing Automation

Marketing Resource Management

Online Reputation Management

Search Marketing Intelligence

Social Media Management

Social Media Publishing

Survey & Forms Building

Web Analytics

Marketing

AI Meeting Assistants

Business Caller ID

Professional Services Automation

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Intelligence

Sales

Data Loss Prevention

Insider Risk Management

Security

Commercial Drone

Construction Accounting

HIPAA Compliance

Multiple Listing Service (MLS)

Smart Cities

Utilities

Vertical-Specific

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MailOptin is a WordPress plugin designed to assist businesses in generating leads, increasing user registrations, and improving conversions. According to the vendor, this software solution is suitable for small to medium-sized businesses in various professions and industries, including online marketers, e-commerce businesses, bloggers and content creators, digital agencies, and non-profit organizations. It offers lead generation, email automation, and newsletter features within the WordPress platform.

## Key Features

**Lead Generation & User Registration**: MailOptin provides multiple display options for lead generation, such as lightbox popups, notification bars, slide-ins, sidebar/widgets, before/after post optins, and embedded/inline optins. According to the vendor, users can create custom registration forms that can be embedded anywhere on the site or shown as popups, slide-ins, scroll-boxes, notification bars, or sidebar widgets.

**A/B Testing**: The A/B testing tool allows businesses to compare the performance of different variations of optin forms, helping them make data-driven decisions to optimize their lead generation efforts and improve conversion rates, according to the vendor.

**Exit-Intent Technology**: According to the vendor, MailOptin uses exit-intent technology to detect when a visitor is about to leave the website and displays a targeted optin form to convert them into subscribers or offer an exclusive deal. This feature aims to capture potential leads that may have otherwise been lost.

**Email Automation & Newsletters**: MailOptin enables users to send automated emails and newsletters to their subscribers, including new post notifications, post email digests, and email newsletters. According to the vendor, the autoresponder feature allows users to send targeted emails based on subscribers' position in their customer journey, aiming to establish a strong relationship and increase sales.

**Built-In Analytics**: MailOptin provides built-in analytics for tracking the performance of optin forms, allowing users to make data-driven decisions to optimize their lead generation efforts and improve conversion rates, according to the vendor.

**Fast and Built with Performance in Mind**: According to the vendor, MailOptin is designed to be fast and optimized for performance to ensure it does not impact website speed or performance negatively, providing a seamless user experience.

**Targeted Campaigns**: MailOptin allows users to create targeted campaigns based on various triggers, including AdBlock and referral detection, page-level targeting, new vs. returning visitors, time on site, page views, and pre-set scroll triggers. According to the vendor, this feature enables businesses to deliver personalized and relevant optin forms to maximize conversions.

**Integrations**: MailOptin seamlessly integrates with popular email marketing providers, CRMs, analytics, and WordPress solutions, allowing users to connect their existing tools and streamline their lead generation and email marketing efforts, according to the vendor.

Well-Written Documentation: Multiple reviewers have praised the well-written and comprehensive documentation provided by MailOptin. Users have found it easy to follow and appreciate having clear instructions at their disposal.

Simplicity and Usability: Many users have highlighted the simplicity of MailOptin as one of its key strengths. It is frequently described as easy to implement, offering great usability for both novice and experienced users alike. 

Versatility and Customization Options: Reviewers often mention that MailOptin is a versatile tool with a wide range of templates and options available to customize marketing campaigns. Users appreciate being able to tailor their opt-in forms to match their branding and specific campaign needs.

Limited customization options in free version: Users have expressed that the customization options in the free version of MailOptin are limited, making it challenging to create opt-in forms that meet their specific needs. Some users feel restricted by the lack of flexibility in customizing their forms without upgrading to a paid plan.

Pushiness regarding upgrades: Several reviewers have mentioned feeling pressured or hindered by the constant push towards upgrading to paid plans. This can be particularly discouraging for users from low-income countries who may not be able to afford the additional costs.

Expensive pricing of paid plans: The pricing structure of MailOptin's paid plans has been criticized as being too expensive by some users. They believe that the cost may be inaccessible for certain companies and startups, limiting their ability to fully utilize the software's features.

MailOptin has proven to be a valuable tool for users looking to enhance their email marketing campaigns. By integrating MailOptin with platforms like Sendinblue and Elementor forms, users have been able to effectively manage their email marketing efforts. This integration has made it easier for users to capture leads and increase the number of subscribers to their blog. Users appreciate the seamless integration with email marketing services, allowing them to efficiently manage and nurture their collected leads.

While MailOptin offers automation features for email campaigns, some users have found it to be limited in terms of segmenting and automating emails. However, the plugin's customer support team has received praise for their quick responses and assistance with questions and issues. This level of support has helped users navigate any challenges they may have encountered during setup and usage. Despite occasional frustrations, many users plan on continuing to use MailOptin due to the value it adds to their websites and overall business health.

Overall, MailOptin has proven beneficial in driving traffic and providing marketing advantages for businesses. By aiding in lead generation and subscriber growth, this plugin helps solve key business problems and contributes to the success of users' online ventures.

Basic

Mail250  is an e-mail marketing delivery platform.

Starter

Plus

Plus Pro

Dedicated

Mail250

rasa.io

MailOptin

Software for bulk creation, sending and tracking of Emails for marketing purposes.

Proper Fraction

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

MailOptin

Overview

What is MailOptin?