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Ekata

Ekata

Overview

What is Ekata?

Ekata, a former part of the Whitepages company, and now a Mastercard company since the April 2021 acquistion, offers identity verification, data validation, and data enrichment services based on the Ekata Identity Engine (EIE), a machine learning based system used…

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Recent Reviews

TrustRadius Insights

Comprehensive Risk Assessment: Reviewers have found Ekata Transaction Risk API's comprehensive view of different parameters and mismatches …
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Pricing

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What is Ekata?

Ekata, a former part of the Whitepages company, and now a Mastercard company since the April 2021 acquistion, offers identity verification, data validation, and data enrichment services based on the Ekata Identity Engine (EIE), a machine learning based system used to derive links from real-time…

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Ekata?

Ekata, a former part of the Whitepages company, and now a Mastercard company since the April 2021 acquistion, offers identity verification, data validation, and data enrichment services based on the Ekata Identity Engine (EIE), a machine learning based system used to derive links from real-time transactions within the company's proprietary network and data licenses. The service includes address and phone number validation APIs, among other services.

Ekata offers

  • Account Opening API - Ekata’s account opening solutions provides insights to help businesses separate potential bad actors from good customers during the application process.
  • Transaction Risk API - Transaction Risk API provides payment operations teams insights into client-provided identity information to reduce friction and improve customer experience while keeping fraud at bay.
  • Phone Intelligence API - With a single customer phone number, it returns detailed and authoritative phone data to identify fake account sign-ups, inform risk models, and segment and analyze databases.
  • Pro Insight - An identity review solution that enables agents to assess identity risk, approve good transactions, and investigate fraud on a global scale.
  • Address Risk API - For any address in the world, provides rich metadata and risk signals around any given address and helps predict whether a customer is engaging in fraudulent activity.

Ekata Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(3)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Comprehensive Risk Assessment: Reviewers have found Ekata Transaction Risk API's comprehensive view of different parameters and mismatches to be very helpful. It allows them to determine the safety level of an account or transaction accurately. Some users find the risk score feature particularly useful as it gives a visual indicator of Green, Yellow, and Red zones that help decide if further investigation is necessary.

Easy-to-use Interface: Users appreciate Ekata Transaction Risk API's user-friendly interface. They love features such as being able to navigate quickly by typing in a name and how easy it is to read the assigned score with its corresponding color code. The ease-of-use has made their work more efficient.

Helpful Customer Assistance Program: Reviewers like Ekata Transaction Risk API's customer assistance program, which provides consistent product improvement based on feedback from users. They feel treated like partners and provided with great data for making informed decisions.

Inaccurate Results: Some users have reported that the software's accuracy is not up to the mark, with only around 70% of accurate results. They have found better information through free tools than Ekata Transaction Risk API, which can be frustrating.

Slow Loading Time: While the product is informative, it can sometimes lag and take a while to load the information. This issue has been expressed by some reviewers and may cause inconvenience.

Limited Data in Non-US Locations: There is limited data available for non-US locations as acknowledged by some users. Even though the team is working on improving this, some customers still find that there is not enough information about addresses outside of US regions.

Users have made several recommendations based on their experiences with Ekata. The most common recommendations include:

  1. Taking advantage of the free trial and training sessions offered by Ekata: Users have found these resources to be invaluable in getting started with the platform.

  2. Working closely with the account manager: Many users recommend establishing a strong working relationship with their Ekata account manager.

  3. Regularly sending fraud outcomes to optimize performance: Users recommend regularly sharing fraud outcomes with Ekata to enhance the accuracy and effectiveness of its results.

Overall, these recommendations highlight the importance of utilizing available resources, fostering a strong relationship with the account manager, and actively contributing to the improvement of Ekata's performance through regular feedback sharing.

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
August 03, 2022

Protected under Ekata

Pablo Gonzalez | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
They provide enterprise-wide inspections that examine data from any source. It can be used to discover bad actions in purchases, payroll, accounts receivable and payable, insurance applications and more processes. Monitoring function in existing time, habitual or based on events. Provides the assertiveness of risk rating. forms hazard ratings to help make provisions for what needs further investigation.
  • Promises a comprehensive data approach, using evolved scanning so you can reveal dubious actions and patterns before they do harm
  • Prevents the attrition of income due to fraud, abuse and waste in cost and profit programs
  • The investigation of the effectiveness of the internal control system is a fundamental part of these commitments, this segment is the most responsible for the design, or if it does not fail, even if the software provides advanced tools.
  • The commitment cannot order as it was said previously only to the software; what is delegated is the command to exercise the commitment, which usually ends the ruling.
Fraud data analysis programming is available. Advanced backtracking studies, repartitions and possibility modelers, data collation and analysis of time sequences. It has artificial intelligence and automation to optimize the promptness and accuracy of the fraud discovery platform. they combine predictive analysis methods, which allows you to quickly discover possible imminences that endanger security.
  • Establish which claims do or do not get considered for consent by bringing in trends and variables from old data.
  • We make sequences of time
  • Enterprise fraud detection software solution is customized
  • Allows users to check trading activities against known patterns and discover inconsistencies
We have robust chargeback management software designed to quickly level out oddities based on a customer's first conduct to help us as a vulnerable business spot potential chargeback scams and revenue loss. It condescends to concentrate efforts on prevention instead of reaching sanctions and investigations and then falling into services to recover costs.
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