Name: Optilead
Price: 100 USD
Author: Optilead

Help Desk

Web and Video Conferencing

Customer Support

Beta Testing

Cross-Browser Testing

Feature Management

Functional Testing

Performance Testing

Product Analytics

Virtual Reality

Development

Business Intelligence (BI)

Collaboration

Contract Analysis

Emissions Management

Payment Facilitation

Enterprise

Accounting

Accounts Payable

Accounts Receivable

Crypto Tax

Travel Management

Finance and Accounting

ACA Compliance

Applicant Tracking

Compensation Management

Corporate Learning Management

HR Management

Payroll

Relocation

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

API Design

Cloud Storage

DevOps

Fraud Detection

Integration Platform as a Service (iPaaS)

Network Performance Monitoring

Privileged Access Management

Software Components

Software Composition Analysis (SCA)

Storage as a Service (STaaS)

Time Series Databases

Vendor Risk Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Content Marketing

Data Management

Email Marketing

Marketing Automation

Online Reputation Management

Product Intelligence

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Task Management

Professional Services

Customer Onboarding

Customer Relationship Management (CRM)

eCommerce Analytics

Sales

Cloud Infrastructure Entitlement Management

Virtualization Security

Security

Aviation

Banking

Church Management

Digital Forensics

Fleet Management

Geographic Information

Hospital Management

Insurance Claims Management

Intelligent Document Processing

Internet of Medical Things

Veterinary

eDiscovery

Vertical-Specific

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Optilead is a customer engagement solution provided by Optilead. According to the vendor, Optilead helps businesses recover lost sales and enhance customer service. The software offers features such as web callback, cart recovery, remarketing, email marketing, text marketing, and outbound call center services. It is suitable for businesses of all sizes, including e-commerce and retail, travel and hospitality, finance and insurance, utilities, and telecommunications.

## Key Features

**Web Callback / Click to Call**: Optilead's web callback feature allows businesses to connect with online visitors instantly by offering them the option to request a call back. This feature is triggered when a customer clicks on the "Call Me" button on the website, and their details are immediately relayed to the sales or customer service team.

**Cart Recovery**: Optilead's cart recovery feature helps businesses recover lost sales by targeting customers who have abandoned their shopping carts. It tracks customer activity on the website and initiates a real-time call between the business and the customer to address any concerns and assist in completing the purchase.

**Retargeting**: Optilead's retargeting feature allows businesses to re-engage customers who have shown interest in their products or services. This feature uses a multi-channel approach, including phone calls, emails, and SMS, to retarget customers who have abandoned their online transactions.

**Remarketing**: Optilead's remarketing feature enables businesses to promote products or services to current customers or individuals on their database. It utilizes a multi-channel strategy, including phone calls, emails, and SMS, to deliver personalized and trackable messages.

**Email Marketing**: Optilead's email marketing feature allows businesses to send personalized, trackable, and responsive emails to their customers. It can be used for standalone campaigns or ongoing campaigns triggered by specific events.

**Text Marketing**: Optilead's text marketing feature provides businesses with an easy-to-use system for instant and cost-effective communication with customers, staff, or members. It allows businesses to send text messages or SMS for various purposes, such as appointment reminders, order updates, offers, and surveys.

**App Cart Recovery**: Optilead's app cart recovery feature helps businesses recover abandoned shopping carts within mobile apps. It tracks app users through the purchase process and initiates a call between the business and the customer to guide them through the buying process.

**Browser Abandonment**: Optilead's browser abandonment feature reduces abandonment rates by engaging visitors before they leave the website. It triggers a pop-up offering the visitor the opportunity to speak to someone directly.

**Network Based Dialler**: Optilead's network-based dialler automates phone calls, text messages, and emails to connect businesses with customers or prospects instantly. It receives leads from multiple sources and seamlessly delivers them as inbound calls to the contact center.

**Outbound Call Centre**: Optilead's outbound call center feature provides businesses with a comprehensive solution for making outbound calls. It allows businesses to implement a full cart recovery campaign, even if they lack the facility or capacity to make outbound calls themselves.

Basic

Copper is a customer relationship management (CRM) built as an integration into Google Apps.

Basic - Paid Annually

Professional - Paid Annually

Business - Paid Annually

Starter - Paid Annually

Copper

Readymode - starting at

Readymode

Optilead

Lead Management

The process of tracking and managing prospective customers from lead generation to conversion.

Lead nurturing automation

Users can set up targeted drip email campaigns based on time intervals or prospect behavior, to automate the lead nurturing process and move them further down the sales funnel.

Lead scoring and grading

Users can set up the software to automatically rate leads based on calculations such as buying signals, such as form submissions, or page views, and automatically qualify leads based on demographic factors.

Data quality management

The software helps store, manage, and organize data around each lead, and avoid data problems such as duplicate contacts or non-standard formats.

Automated sales alerts and tasks

The software helps ensure that a sales person is notified of lead activity and can act on the information in a timely fashion.

Automated lead capture

Auto-collection of leads from websites, forms, and third-party sources such as social media. This may include compliance with GDPR and other regulatory standards.

Automated follow-ups

Email or text follow-up messages are automatically sent in response to buying signals from potential customers. Contacts may be segmented and tagged for auto-replies with personalized messaging.

Lead segmentation and distribution

Facilitates the distribution and assignment of leads to sales representatives or teams, ensuring a fair and efficient allocation of leads for follow-up and conversion.

Lead Management Integrations

To help generate and manage leads, the software may provide native 3rd-party integrations with CRM, email, or social media marketing tools.

Integrations with advertising platforms

This includes paid search and social advertising on Google, Meta, LinkedIn, TikTok etc.

Integrations with CRMs

Includes integrations with CRMs such as Hubspot, Salesforce, and Pipedrive.

Integrations with data storage tools

This may include data storage tools such as Excel or Google Sheets.

Integrations with lead automation tools

Lead automation tools may include products such as Zapier.

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Optilead

Overview

What is Optilead?