Ovrture

Ovrture is a major donor engagement platform designed for non-profit fundraisers and stewardship teams. According to the vendor, it aims to enhance donor engagement, cultivate major gifts, and provide brand-driven, data-powered communications. Ovrture is suitable for organizations of all sizes, including small non-profits, educational institutions, healthcare organizations, and cultural institutions. Professionals and industries in education, healthcare, and change and culture sectors utilize Ovrture to enhance their donor engagement strategies and stewardship efforts.

Key Features

Data Integration: Ovrture seamlessly integrates with various CRM platforms, allowing users to connect and enhance their existing CRM and data systems. It ensures data accuracy and consistency while providing deeper insights into each prospect.

Personalization at Scale: Ovrture enables users to create personalized experiences at scale through data and design automations. Users can tailor digital experiences to each major donor's interests, preferences, and requests, allowing for scalable personalization and fostering positive donor sentiments.

Brand-Centric Approach: Ovrture empowers users to maintain their organization's brand identity and integrity. Users can customize the design and layout of their communications, incorporating their branding elements into the platform. This ensures a brand-focused approach to digital engagement.

Stewardship Reporting: Ovrture offers robust stewardship reporting capabilities. Users can create impactful reports that showcase fund financials, impact stories, and other relevant information. These reports can be efficiently crafted, personalized, and shared with gift officers and leadership for review before distribution.

Cultivation Sites: Ovrture allows users to create tailored cultivation sites to effectively share critical information with prospects. Users can showcase proposals, gift agreements, personalized videos, and specific fundraising priorities to enhance donor engagement. They can easily share images, videos, and downloadable content to provide a comprehensive understanding of the organization's work and impact.

Analytics and Insights: Ovrture provides detailed analytics to help users gain insights into donor engagement. It goes beyond basic metrics and allows users to track donor preferences and behaviors. Users can capture in-depth analytics to inform their content strategy and real-world interactions with donors.

Efficient Workflows: Ovrture offers an intuitive interface that streamlines stewardship workflows. Users can easily build, edit, and manage sites and reports, saving valuable time and effort. The platform accelerates the capabilities of the entire team in engaging and stewarding major donors.