Pickit

Pickit is a digital asset management (DAM) platform offered by Pickit. According to the vendor, it aims to centralize, organize, and distribute digital assets for businesses of all sizes. The product claims to provide comprehensive control, enhanced return on investment (ROI), and a streamlined workflow for managing and utilizing digital assets. It is targeted towards professionals and industries such as marketing and advertising, brand management, creative design, content creation, and sales and business development.

Key Features

Asset Management: According to the vendor, Pickit offers a centralized platform for storing and organizing various digital assets, including logos, photos, icons, audio, and video files. Users can efficiently gather, index, and manage company documents and templates, ensuring organized, accessible, and up-to-date assets.

Asset Distribution: The vendor states that users can easily share content across multiple channels, both internally and externally. Themed collections can be created to bundle and distribute assets, improving browsing and visibility. Pickit Boards enable users to compile and package contextual content, simplifying the sharing of marketing material, press kits, and campaigns.

Asset Sourcing: According to the vendor, Pickit integrates with leading stock providers such as Getty Images, Adobe Stock, and Shutterstock. This integration allows users to access licensed photos, vector graphics, audio, and video. Users can also source fresh stock content directly from built-in libraries, ensuring compliance and avoiding legal issues. Pickit also provides a built-in library with over a million licensed assets, including photos, icons, illustrations, audio, and video.

Integrations: Pickit claims to seamlessly integrate with popular systems and applications, including Microsoft 365, Google Workspace, and Adobe Creative Cloud. This integration allows users to surface and send material across their preferred programs, enhancing collaboration and improving workflow efficiency. The vendor also highlights smart integrations and award-winning apps that provide convenient access to assets and streamline content creation processes.

Pickit Insights: According to the vendor, users can track search terms, results, and downloads through the Pickit Insights dashboard. The Insights dashboard provides valuable data on asset usage, trends, and needs, empowering users to optimize their assets and make data-driven decisions. The dashboard offers a word cloud visualization of search activity and top lists of the most and least-used assets and collections.