PPCSecure

PPCSecure is a click fraud detection and prevention tool provided by PPCSecure.com. According to the vendor, PPCSecure is designed to meet the needs of businesses of various sizes, including online advertisers, digital marketing agencies, e-commerce companies, affiliate marketers, and lead generation companies. The product aims to help businesses identify and prevent click fraud, potentially saving them money and improving the accuracy of their advertising campaigns.

Key Features

Click Fraud Detection: According to the vendor, PPCSecure utilizes its exclusive click-fraud prevention algorithm to monitor ads for potential fraudulent clicks. By examining factors such as IP address, browser type, operating system, device, time and date, and cookie ID, businesses can attempt to identify and prevent click fraud.

Automatic IP Address Blocking: PPCSecure automatically adds the IP addresses of offenders to the IP Exclusion list, potentially preventing repeated fraudulent clicks from the same source. The vendor claims that this feature helps protect ad budgets and ensures that ads are shown to genuine users.

Time on Site and Conversion Tracking: By using JavaScript snippets, PPCSecure enables businesses to track the time users spend on their website and their conversions. According to the vendor, monitoring user behavior can help identify potential click fraud, while tracking conversions provides insights into the effectiveness of advertising campaigns.

24/7 Monitoring: PPCSecure provides continuous monitoring of ad clicks, even during non-business hours. The vendor states that this feature aims to ensure businesses are protected against click fraud at all times.

Instant Email/Text Alerts When Suspicious Activity Detected: PPCSecure sends immediate email or text alerts to the user when suspicious activity is detected. According to the vendor, this real-time notification allows businesses to take prompt action and investigate potential click fraud instances.

Custom Settings and Multiple Alert Levels: PPCSecure allows users to customize their settings and set multiple alert levels. The vendor claims that this feature provides flexibility and control in managing click fraud prevention measures.

Daily Account Snapshot Emailed To You: PPCSecure sends a daily account snapshot report via email, providing users with a summary of their ad performance and click fraud detection activities.

Download data in CSV or PDF format: PPCSecure allows users to download their click fraud data in CSV or PDF format. According to the vendor, this feature enables offline analysis, sharing with team members, or further reporting.

Friendly Support: PPCSecure offers email support to assist users with any questions or issues they may encounter. The vendor states that their support team is available to provide assistance or clarification regarding the product's features or functionality.

Automatic Blocking Technology for IP Addresses: According to the vendor, PPCSecure's automatic blocking technology adds IP addresses involved in click fraud to the IP exclusion list, potentially saving users time and effort in taking action against click fraud perpetrators.