Pressboard

Pressboard is a powerful tool for advertisers trying to stay organized while managing sponsored content campaigns. With customizable reports available on the Pressboard dashboard, users can easily access data points on metrics such as readership, engagement, social interaction, and URL clicks. The ability to provide custom naming and notes to Stories ensures that measurement remains organized, avoiding discrepancies between stakeholders. By providing personalized dashboards that clients can access at any time, users can save time and streamline communication with clients.

One of the major challenges of managing sponsored content campaigns is tracking campaign performance data from multiple sources. Pressboard makes this process much easier by allowing users to organize all data in one central hub, which saves time and improves efficiency. The product helps users avoid numerous email threads created from clients by providing complete reports to share with them. Moreover, Pressboard's detailed reports and industry benchmarks help users identify strengths and weaknesses in their campaigns, for instance, reader engagement on digital platforms. By incorporating benchmark features in business benchmarks, advertisers can improve their future campaigns and optimize performance for sponsored content and social posts. The support team at Pressboard is also highly responsive, answering questions quickly and helping users get the true results they need to analyze content and improve it further. Overall, Pressboard is an essential tool for those looking to manage sponsored content campaigns with ease while saving time for what matters most – creating outstanding content!